Vermiculite
soft demand (-50.9% this quarter) — Vermiculite doesn't clear our bar today.
Flapen Score
Ranks 1,868 of 2,017 Garten niches · −17 vs the category median of 58
Is Vermiculite profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Vermiculite is a €106K/yr Amazon Germany market (95K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Feb–Mar–Apr. Verdict: Skip it — 41/100.
Vermiculite: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -50.9% over the last 90 days and 8.0% of searches end in a purchase.
€106K
revenue / yr
Who owns the niche?
The top 5 brands hold 87% of demand, so 13% of the market is open.
13%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 16 products
Top Vermiculite products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
R&R SHOP Fein expandiertes Vermiculit neutraler pH-Wert ideal für Keimung Wachstum von Pflanzen Pilzen und Terrarientieren (3L)
- Price
- €6.77
- Rating
- 4.6/5
- Reviews
- 445
- Age
- 2y ago

Vermiculite 5L Besonders Fein 12 mm | Für Aussaat Keimlinge & Jungpflanzen | Keimfrei & pH-neutral | Saathelfer zur Bodenverbesserung lockert & speichert Wasser
- Price
- €10.02
- Rating
- 4.7/5
- Reviews
- 146
- Age
- 13y ago

Floragard Vermiculite 10 L (2×5 L 12 mm) feiner mineralischer Substratverbesserer zur Bodenlockerung Drainage & Wasserspeicherung ideal für Anzucht Aussaat Keimlinge
- Price
- €11.46
- Rating
- 4.6/5
- Reviews
- 194
- Age
- 2y ago

Lucky Reptile Vermiculite Inhalt:5 Liter
- Price
- €6.82
- Rating
- 4.6/5
- Reviews
- 594
- Age
- 18y ago

Hobby 36325 Vermiculit Durchmesser 3-6 mm 4 l
- Price
- €8.26
- Rating
- 4.6/5
- Reviews
- 539
- Age
- 19y ago
Trending
90-day click momentum
Angoily Vermiculite für Pflanzen 100L mit Neutralem Ph Wert Feines Vermiculit als Pilz Pflanzensubstrat und Vielseitiges Substrat für Terrarientiere und Zimmerpflanzen
- Price
- €16.46
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

Control Garden Vermiculit 20L | Erde für Innen- und Außenpflanzen | Natürliches Substrat für Samen
- Price
- €13.66
- Rating
- 4.5/5
- Reviews
- 84
- Age
- 2y ago

R&R SHOP Fein expandiertes Vermiculit neutraler pH-Wert ideal für Keimung Wachstum von Pflanzen Pilzen und Terrarientieren (12L)
- Price
- €16.78
- Rating
- 4.6/5
- Reviews
- 445
- Age
- 1y ago

ORAGARDEN Vermiculite für Pflanzen und Garten 12L Substrat für Zimmerpflanzen Hydrokultur Pilzzucht Bodenverbesserer & Feuchtigkeitsspeicher
- Price
- €21.38
- Rating
- 4.5/5
- Reviews
- 53
- Age
- 2y ago

Floragard Vermiculite 200 L (2×100 L 23 mm) mineralisches Substrat zur Boden- und Substratverbesserung für Garten Anzucht & Zimmerpflanzen auch als Brutsubstrat für Reptilien im Terrarium
- Price
- €38.74
- Rating
- 4.7/5
- Reviews
- 145
- Age
- 9y ago
Newest
by launch date
Angoily Vermiculite für Pflanzen 100L mit Neutralem Ph Wert Feines Vermiculit als Pilz Pflanzensubstrat und Vielseitiges Substrat für Terrarientiere und Zimmerpflanzen
- Price
- €16.46
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

GOTVUGE Vermiculite für die Gartenarbeit grobes Vermiculite zur Pflanzenvermehrung Stecklinge und Keimung (1L)
- Price
- €4.46
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 1y ago

R&R SHOP Fein expandiertes Vermiculit neutraler pH-Wert ideal für Keimung Wachstum von Pflanzen Pilzen und Terrarientieren (12L)
- Price
- €16.78
- Rating
- 4.6/5
- Reviews
- 445
- Age
- 1y ago

Vermiculit 5L- pH-neutral ideal für die Keimung das Wachstum von Pflanzen Pilzen und Terrarientieren - Horticultural Vermiculite fein
- Price
- €7.94
- Rating
- 5.0/5
- Reviews
- 32
- Age
- 2y ago

R&R SHOP Fein expandiertes Vermiculit neutraler pH-Wert ideal für Keimung Wachstum von Pflanzen Pilzen und Terrarientieren (3L)
- Price
- €6.77
- Rating
- 4.6/5
- Reviews
- 445
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
Brands
11 falling
Sellers
29
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
9%
- R&R SHOP33%
- Floragard18%
- Samenshop 2415%
- Lucky Reptile13%
- Hobby7%
- BIOVITA decorative stones & garden minerals4%
- Open — no brand owns it (5 brands, 9%)
Vermiculite demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb, Mar, Apr · busiest ÷ quietest = 4.9×
Top Vermiculite search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- vermiculite45K/yr
- vermiculite für pflanzen29K/yr
- vermiculit21K/yr
What reviews say buyers love and hate about Vermiculite
What buyers mention most, as a share of all reviews.
What buyers love
97% of reviews“Super Produkt”
“Produkt wie beschrieben”
“Verbesserte Blumenerde”
“Preis- und Menge sind in einem guten Ausgleich”
“Perfektes Brutsubstrat mit idealer Feuchtigkeitsspeicherung”
What buyers complain about
83% of reviews“Ich habe 4Liter auch an Gewicht erwartet”
“Eines der 2 Päckchen kam defekt an”
“Der Preis erscheint mir für ein einfaches Mineral eher hoch”
“Beim Öffnen und Umfüllen staubt es”
Vermiculite return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Vermiculite questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









