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Stofftopf

Fail

Shoppers spend an estimated $51K a year here, so Stofftopf is a Fail.

Flapen Score
49
49 / 100
Ranks 1,574 of 2,017 Garten niches · −9 vs the category median of 58
Market size
€51K/yr97K searches / yr
90-day growth
+33.7%search demand this quarter
Competition
54%top-5 click share · 20 brands · 27 sellers

Flapen Score

Stofftopf against its category

The dotted line is the Garten average. Past it, Stofftopf is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stofftopf market on Amazon at a glance

Shoppers on Amazon Germany searched for Stofftopf 97K times last year and spent an estimated €51K. The top 5 brands take 72% of clicks. Demand peaks in Apr–May–Jul. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +33.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €51K a year.

Searches, last 12 months
97K
Growth, 90 days vs prior 90
+33.7%
Conversion, latest week
4.2%
Market size, estimated
€51Ka year
Peak month
May3.9× the quietest month
Top search term
stofftopf24K searches a year

02 · Price

A sale here is worth €12.56.

Listings sell for €12.56 on average, from €6.75 to €22.67. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €12.56 that is €1K to €3K a year per listing.

Average price
€12.56under the $15 to $100 sweet spot
Price range
€6.75–€22.67
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 15.9% of listings are out of stock. The average listing ranks #31 within Pflanzengefäße & Gefäßzubehör. It carries 1,349 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
78%
Out of stock, average day
15.9%
Average rank
#31in Pflanzengefäße & Gefäßzubehör
Average rating
4.60 starsAmazon Germany average 4.37 stars
Average reviews
1,349per listing
Listings tracked
32

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
32 months

Products

Top Stofftopf products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 rising

Sellers

27

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

54%

Top 20: 88%

Open market

24%

  • Brand 131%
  • Brand 221%
  • Brand 37%
  • Brand 47%
  • Brand 55%
  • Brand 64%

Demand

Stofftopf search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jul · busiest ÷ quietest = 3.9×

Search terms

Top Stofftopf search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stofftopf24K/yr
  • stofftöpfe10K/yr
  • stofftopf 20l9K/yr
  • stoff töpfe7K/yr
  • grow töpfe10K/yr
  • stofftöpfe 20l4K/yr
  • stofftopf 11l5K/yr
  • pflanzsack 10l3K/yr
  • grow topf5K/yr
  • blumentopf stoff4K/yr

Reviews and returns

What reviews say buyers love and hate about Stofftopf

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Qualität insgesamt”
19%of negative reviews mention “Nähen/Finish/Polieren”
0.4%of orders come back
“Nähte sind offen und gerissen, an einem fehlt dieses Etikett und allgemein machen sie einen gebrauchten Eindruck”
A buyer, on “Nähen/Finish/Polieren”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Stofftopf questions

Answered from the same tracked data.