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Seerose

Seerose shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

67
Worth a look

Top 15% of 2,017 Garten niches · +9 vs the category median of 58

Market size 20Growth 99Conversion 40Competition 59Returns 100Price range 78Avg price 92Brand share 31Review moat 95Quality gap 97
This niche Category average · 2,017 niches

Is Seerose profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Seerose is a €81K/yr Amazon Germany market (117K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 67/100.

Seerose: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +248.1% over the last 90 days and 3.2% of searches end in a purchase.

€81K

revenue / yr

Units sold / yr4K
Search volume / yr+248.1%117K
Conversion rate3.2%
Avg price€21.87

Who owns the niche?

The top 5 brands hold 86% of demand, so 14% of the market is open.

14%

open market share

Brands · sellers10 · 10
Top-5 product click share50%
Open market14%
Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.

0/100

page quality · 28 products

Sponsored placement61%
New entrants (1y)4· 1 succeeded
Avg rating3.8★
Avg reviews105

Top Seerose products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

€0€4K€8K€12K€16K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

10

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

50%

Top 20: 91%

Open market

9%

  • Daxton-Plant32%
  • Wasserpflanzen Wolff20%
  • BALDUR Garten14%
  • vdvelde.com13%
  • Generisch7%
  • Bloomique5%
  • Open — no brand owns it (4 brands, 9%)

Seerose demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume117KCVR3.2%Products28Brands10Top 5 Brands86%OOS Rate7.7%Rating3.8★Reviews105Avg BSR#310
7K5KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 28.6×

Top Seerose search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • seerosen für teich winterhart43K/yr
  • seerose20K/yr
  • zwergseerose9K/yr
  • seerosen10K/yr
  • mini seerose für miniteich winterhart6K/yr
  • seerose miniteich7K/yr
  • mini seerose6K/yr
  • zwergseerose miniteich winterhart4K/yr
  • teichrose5K/yr
  • teichrosen pflanzen winterhart3K/yr

What reviews say buyers love and hate about Seerose

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Pflanzenwachstum60%

Teichrose wächst

Qualität insgesamt17%

Super Qualität

beworben Vs Tatsächliches Produkt6%

Das sah alles gleich aus

Preis-Leistungs-Verhältnis3%

Tolles Preis-Leistungsverhältnis

Anleitung/Benutzerhandbuch/Fehlerbehebung2%

Außerdem eine Ausführliche Anleitung

What buyers complain about

96% of reviews
Pflanzenwachstum41%

wächst nicht

Preis-Leistungs-Verhältnis16%

16 € in den Teich geworfen

Gesamtgröße14%

Winzig

Qualität insgesamt12%

Sehr schlechte Qualität

Feucht/Trocken5%

Pflanzen kamen sehr verwelkt und matschig an

Seerose return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Pflanzenwachstum
34%
2Gesamtgröße
18%
3Preis-Leistungs-Verhältnis
11%
4Defekt Material/Teile
7%
5Feucht/Trocken
7%

Common Seerose questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Seerose 67/100 on Amazon Germany — Worth a look. The niche generates €81K/yr across 28 tracked products. 1 of 4 products launched in the last 360 days are still selling. Search demand moved +248.1% over the last 90 days.
Search demand for Seerose on Amazon Germany peaks in Apr–May–Jun–Jul, where the busiest month runs 28.6× the quietest.