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Schwimmer

Pass

Schwimmer scores 66 out of 100, a Pass. Shoppers spend an estimated $79K a year here, search demand grew >1,000% this quarter, and an estimated 0.5% of orders come back.

Filters Trending
Flapen Score
66
66 / 100
Top 17% of 2,017 Garten niches · +8 vs the category median of 58
Market size
€79K/yr95K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
48%top-5 click share · 26 brands · 165 sellers

Flapen Score

Schwimmer against its category

The dotted line is the Garten average. Past it, Schwimmer is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schwimmer market on Amazon at a glance

Shoppers on Amazon Germany searched for Schwimmer 95K times last year and spent an estimated €79K. The top 5 brands take 62% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 7.0% of those searches ended in a purchase.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated €79K a year.

Searches, last 12 months
95K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
7.0%
Market size, estimated
€79Ka year
Peak month
June30.4× the quietest month
Top search term
chlor schwimmer34K searches a year

02 · Price

A sale here is worth €11.93.

Listings sell for €11.93 on average, from €3.41 to €25.51. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €11.93 that is €1K to €3K a year per listing.

Average price
€11.93under the $15 to $100 sweet spot
Price range
€3.41–€25.51
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #38 within Pools, Gartensaunas & Badewannen mit Sprudelfunktion. It carries 1,391 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
64%
Out of stock, average day
8.3%
Average rank
#38in Pools, Gartensaunas & Badewannen mit Sprudelfunktion
Average rating
4.33 starsAmazon Germany average 4.37 stars
Average reviews
1,391per listing
Listings tracked
36

04 · Newcomers

5 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
5Amazon's first-year sales bar
Average brand age
39 months

Products

Top Schwimmer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 48% of clicks. Leaders hold, but buyers still shop past them.

€0€3K€6K€10K€13K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 falling

Sellers

165

Est. top-5 brand share

62%

Top 20: 94%

Est. top-5 click share

48%

Top 20: 82%

Open market

33%

  • Intex32%
  • Bestway9%
  • HAF9%
  • Deuba8%
  • Zocipro5%
  • DIELOVEHUA5%

Demand

Schwimmer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KPrime Day '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 30.4×

Search terms

Top Schwimmer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • chlor schwimmer34K/yr
  • schwimmer pool19K/yr
  • pool schwimmer14K/yr
  • chlor dosierschwimmer11K/yr
  • schwimmer16K/yr
  • pool schwimmer chlor539/yr
  • schwimmer pool chlor407/yr

Reviews and returns

What reviews say buyers love and hate about Schwimmer

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “beworben Vs Tatsächliches Produkt”
24%of negative reviews mention “Gesamtgröße”
0.5%of orders come back
“Leider fällt der Dosierschwimmer recht klein aus”
A buyer, on “Gesamtgröße”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Schwimmer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data