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Schürze Personalisiert

Fail

Shoppers spend an estimated $1K a year here, so Schürze Personalisiert is a Fail.

Flapen Score
35
35 / 100
Ranks 1,960 of 2,017 Garten niches · −23 vs the category median of 58
Market size
€1K/yr99K searches / yr
90-day growth
+0.7%search demand this quarter
Competition
73%top-5 click share · 12 brands · 14 sellers

Flapen Score

Schürze Personalisiert against its category

The dotted line is the Garten average. Past it, Schürze Personalisiert is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schürze Personalisiert market on Amazon at a glance

Shoppers on Amazon Germany searched for Schürze Personalisiert 99K times last year and spent an estimated €1K. The top 5 brands take 82% of clicks. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1K a year.

Searches, last 12 months
99K
Growth, 90 days vs prior 90
+0.7%
Conversion, latest week
0.1%
Market size, estimated
€1Ka year
Peak month
December3.4× the quietest month
Top search term
schürze personalisiert47K searches a year

02 · Price

A sale here is worth €14.25.

Listings sell for €14.25 on average, from €7.59 to €26.72. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €14.25 that is €0 to €1K a year per listing.

Average price
€14.25under the $15 to $100 sweet spot
Price range
€7.59–€26.72
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
1.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #78 within Grills & Zubehör. It carries 693 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
53%
Out of stock, average day
4.2%
Average rank
#78in Grills & Zubehör
Average rating
4.50 starsAmazon Germany average 4.37 stars
Average reviews
693per listing
Listings tracked
15

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Schürze Personalisiert products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

12 falling

Sellers

14

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

15%

  • Brand 157%
  • Brand 211%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (6 brands, 15%)

Demand

Schürze Personalisiert search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Schürze Personalisiert search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schürze personalisiert47K/yr
  • kochschürze personalisiert20K/yr
  • personalisierte schürze10K/yr
  • kochschürze herren personalisiert8K/yr
  • personalisierte kochschürze7K/yr
  • kochschürze mit namen6K/yr

Reviews and returns

What reviews say buyers love and hate about Schürze Personalisiert

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Qualität insgesamt”
42%of negative reviews mention “Wasserbeständigkeit”
1.1%of orders come back
“Nicht wasserdicht”
A buyer, on “Wasserbeständigkeit”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Schürze Personalisiert questions

Answered from the same tracked data.