Is schilfrohrmatte profitable to sell on Amazon Germany?

The niche generates €85K/yr across 49 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is +96.9%. Flapen's verdict: Worth a look (68/100).

How competitive is the schilfrohrmatte niche?

21 brands and 24 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 59% of demand.

What do buyers complain about in schilfrohrmatte?

Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Preis-Leistungs-Verhältnis. The return rate is 0.1%.

When does demand for schilfrohrmatte peak?

Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 7.8× the quietest.

What does it cost to enter the schilfrohrmatte niche?

Listings span €4.42–€64.23; the average listing price is €27.61 (sweet spot $15–$100). The average incumbent carries 1,061 reviews — the moat a new listing must climb.

schilfrohrmatte

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Incredible€27.61

avg listing price — sweet spot $15–$100

Growth

Great+96.9%

90-day search growth — must beat 0% to launch

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Great34%

top-5 click share — an open shelf

Price range

Great€4.42–€64.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great59%

top-5 brand share — no brand owns this niche

Review moat

Good1,060.51

avg incumbent reviews — the moat a new listing must climb

Market size

Bad€85K

€85K/yr · 205K searches

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand

According to Flapen's Amazon Germany niche tracking, schilfrohrmatte is a €85K/yr Amazon Germany market (205K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Worth a look — 68/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

schilfrohrmatte market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: €83K–€110K; units × avg price
Conversion rate: 1.5%
Avg BSR: #147
Page quality: 0%
Prime: 6%
Sponsored: 86%
Out of stock: 5.9%
Avg brand age: 47 months
Avg seller age: 193 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

21 rising

Sellers

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

34%

Top 20: 74%

Open market

34%

Sol Royal17%
Natursache13%
BooGardi11%
bambus-discount.com11%
Ribelli7%
NOOR7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +96.9% search growth over the last 90 days.

Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 7.8×

Open Trend

Top schilfrohrmatte search terms

schilfrohrmatte64K/yr +85.3%0.9% conv.
schilfmatte21K/yr +83.9%0.8% conv.
strohmatten sichtschutz13K/yr +154.5%0.6% conv.
bastmatten sichtschutz10K/yr +151.0%0.8% conv.
bastmatte13K/yr +112.4%0.4% conv.
schilfrohrmatte 180x60011K/yr +78.2%1.6% conv.
schilfrohrmatte 120x6008K/yr +107.7%1.2% conv.
strohmatte11K/yr +95.9%0.8% conv.
schilfrohrmatte 100x6008K/yr +194.4%1.7% conv.
schilf sichtschutz8K/yr +96.5%0.6% conv.

All search terms

Top schilfrohrmatte products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

BOOGARDI Schilfmatte Balkonsichtschutz in 12 Größen Schilfrohrmatte 50x150 cm wetterfest Balkon Sichtschutz Garten Terrasse und Zaun Sichtschutzmatte 50 cm hoch

BooGardi€17.833.9★211 rev

Natursache Sichtschutz | Premium Schilfrohrmatte als Sichtschutz Zaun Blickschutz und Windschutz | Schilfrohr 1 x 3 m (HxL) Schilfmatte für Balkon Terrasse und Garten | natur Sichtschutzstreifen

Natursache€28.854.2★351 rev

Praknu Schilf Balkon Sichtschutz Holz 100 x 300cm - FSC Zertifiziertes Natürliches Schilf - Einsetzbar Im Innen Und Außenbereich - Zaun Sichtschutz für Balkon & Garten - Sichtschutz Zaun

Praknu€23.684.4★108 rev

Sol Royal Schilfmatten Sichtschutz Zaun 90x300 cm SolVision S36 langlebiger & witterungsbeständiger 100% Schilfrohrmatte Indoor & Outdoor für Balkon Terrasse Garten Windschutz & Sonnenschutz

Sol Royal€19.664.0★4,787 rev

blizz-z Schilfrohrmatte 100 x 600 cm (1 Rolle)

blizz-z€24.684.3★69 rev

Newest

by launch date

NOOR Schilfrohrmatte ST.Tropez - Premium Sichtschutzmatte - Natur 0 6x6 0 m

NOOR€20.03265 rev

3mo ago

LZQ Schilfmatte Sichtschutz Natur 90 × 300cm Balkonsichtschutz Natürliche Schilfrohrmatte aus Schilf Sichtschutzmatte Windschutz atmungsaktiver Gartensichtschutz für Balkon Zaun & Terrasse

LZQ€14.1610 rev

3mo ago

NOOR Schilfrohrmatte Nizza - Sichtschutzmatte Schilfzaun - Natur 0 6x6 0 m

NOOR€18.2010 rev

4mo ago

blizz-z Schilfrohrmatte 100 x 600 cm (1 Rolle)

blizz-z€24.6869 rev

11mo ago

Ribelli Schilfmatten Sichtschutz Zaun 80x300cm Sichtschutzmatte Wetterfest Balkonsichtschutz 100% Schilfrohrmatte Natürlicher Sichtschutzzaun für Balkon Terrasse Garten Windschutz Sonnenschutz

Ribelli€16.1867 rev

1y ago

What buyers say about schilfrohrmatte

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt36%

“Super Ware”

Preis-Leistungs-Verhältnis15%

“Alles bestens für den Preis”

beworben Vs Tatsächliches Produkt12%

“Hält was es verspricht”

Stärke9%

“robust”

Gesamtgröße8%

“Passt”

Materialqualität5%

“Sehr gutes Material”

Farbe3%

“schöne natürliche Farben”

Design insgesamt3%

“Einfach und doch elegant schön”

Montage/Installation2%

“Montage unkompliziert”

Sonnenschirm/Windschutzscheibe1%

“Sichtschutz mal schön”

What buyers complain about

Qualität insgesamt40%

“Unakzeptable Qualität und Ausführung”

Gesamtgröße7%

“Ware gut, nur leider falsche Maße bestellt”

Preis-Leistungs-Verhältnis7%

“Preis-Leistung leider negativ”

Geruch5%

“Billig und stinkt”

Materialqualität5%

“Nach einem Jahr ist das Material nicht mehr schön anzusehen, obwohl es trocken und geschützt einen Wasserbehälter verkleidete”

Haltbarkeit5%

“würde komplett auseinander fallen”

beworben Vs Tatsächliches Produkt5%

“Das Produkt entspricht auf keinen Fall dem aus den Fotos”

Rost/Korrodieren3%

“Verbindungsdraht rostig”

Stärke3%

“Instabil”

Feucht/Trocken2%

“Leider muss die Rolle an einer Seite feucht geworden sein, trotz guter Verpackung und dadurch war es unten verschimmelt”

Top return reasons

Gesamtgröße35%

Qualität insgesamt17%

Defekt Material/Teile9%

Haltbarkeit6%

Farbe5%

beworben Vs Tatsächliches Produkt5%

Materialqualität3%

Add-Ons/Anhänge2%

Dünn2%

Geruch2%

Common questions

Is schilfrohrmatte profitable to sell on Amazon Germany?: The niche generates €85K/yr across 49 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is +96.9%. Flapen's verdict: Worth a look (68/100).
How competitive is the schilfrohrmatte niche?: 21 brands and 24 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in schilfrohrmatte?: Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Preis-Leistungs-Verhältnis. The return rate is 0.1%.
When does demand for schilfrohrmatte peak?: Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 7.8× the quietest.
What does it cost to enter the schilfrohrmatte niche?: Listings span €4.42–€64.23; the average listing price is €27.61 (sweet spot $15–$100). The average incumbent carries 1,061 reviews — the moat a new listing must climb.