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49

rosenerde

Skip it

A small market ($50K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 84Conversion 93Competition 14Returns 100Price range 34Avg price 57Brand share 18Review moat 97Quality gap 24

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Review moat

Incredible57.38

avg incumbent reviews — the moat a new listing must climb

Conversion

Great11.4%

search→purchase rate — share of searches ending in a sale

Growth

Great+82.7%

90-day search growth — must beat 0% to launch

Avg price

Good€12.79

avg listing price — sweet spot $15–$100

Price range

Okay€6.74–€19.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad93%

top-5 brand share — brand-locked demand

Competition

Bad84%

top-5 click share — a locked-up shelf

Market size

Bad€50K

€50K/yr · 34K searches

According to Flapen's Amazon Germany niche tracking, rosenerde is a €50K/yr Amazon Germany market (34K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 49/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

rosenerde market data

Units sold / yr
5K–6K
avg 250–500/product
Revenue / yr
€64K–€77K
units × avg price
Conversion rate
11.4%
Avg BSR
#402
Page quality
0%
Prime
38%
Sponsored
15%
Out of stock
3.5%
Avg brand age
55 months
Avg seller age
191 days

Competition & brand share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

12

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

5%

  • Plantop31%
  • Floragard28%
  • BestGreen17%
  • GREEN249%
  • Bioflor8%
  • Primaster2%
  • Open — no brand owns it (3 brands, 5%)

Demand

Weekly Amazon search volume, last 40 weeks — +82.7% search growth over the last 90 days.
1K750Spike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26

Top rosenerde search terms

  • rosenerde22K/yr
  • rosenerde für kübel4K/yr
  • rosenerde 40 l4K/yr
  • rosenerde 20 liter3K/yr
All search terms

Top rosenerde products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€5K20%€10K30%€15K40%€20K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about rosenerde

What buyers praise and complain about, mined from review topics.

What buyers love

Pflanzenwachstum33%

“Diese Erde funktioniert wunderbar bei Blühpflanzen”

Qualität insgesamt30%

“Top Qualität”

Preis-Leistungs-Verhältnis14%

“Preis/Leistung top”

Farbe8%

“Super rosenerde”

Geruch7%

“Sie stinkt nicht und ist schön locker”

beworben Vs Tatsächliches Produkt4%

“Wie beschrieben duftend”

Wasserbeständigkeit1%

“Der enthaltene Ton sorgt für eine super Wasserspeicherung, was gerade bei Rosen im Kübel an heißen Tagen extrem wichtig ist”

Stärke1%

“zeigen kräftige Blätter.”

Umweltfreundlichkeit1%

“Nachhaltigkeit: Besonders positiv finde ich, dass die Erde torfreduziert ist”

Design insgesamt1%

“Sie sieht im Beet einfach gut aus”

What buyers complain about

Geruch50%

“Die Erde selbst duftet nicht”

Produktzustand50%

“Alte Ware”

Top return reasons

Gewicht schwer100%

Common questions

Is rosenerde profitable to sell on Amazon Germany?
The niche generates €50K/yr across 13 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +82.7%. Flapen's verdict: Skip it (49/100).
How competitive is the rosenerde niche?
9 brands and 12 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 93% of demand.
What do buyers complain about in rosenerde?
Top complaints mined from reviews: Geruch, Produktzustand. The return rate is 0.1%.
What does it cost to enter the rosenerde niche?
Listings span €6.74–€19.22; the average listing price is €12.79 (sweet spot $15–$100). The average incumbent carries 57 reviews — the moat a new listing must climb.