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Rechen

Pass

Rechen scores 65 out of 100, a Pass. Shoppers spend an estimated $514K a year here, search demand grew +2.4% this quarter, and an estimated 0.8% of orders come back.

Flapen Score
65
65 / 100
Top 20% of 2,017 Garten niches · +7 vs the category median of 58
Market size
€514K/yr727K searches / yr
90-day growth
+2.4%search demand this quarter
Competition
27%top-5 click share · 36 brands · 165 sellers

Flapen Score

Rechen against its category

The dotted line is the Garten average. Past it, Rechen is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rechen market on Amazon at a glance

Shoppers on Amazon Germany searched for Rechen 727K times last year and spent an estimated €514K. The top 5 brands take 64% of clicks. Demand peaks in Mar–Nov. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 727K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €514K a year.

Searches, last 12 months
727K
Growth, 90 days vs prior 90
+2.4%
Conversion, latest week
3.9%
Market size, estimated
€514Ka year
Peak month
March3.8× the quietest month
Top search term
rechen garten75K searches a year

02 · Price

A sale here is worth €18.20.

Listings sell for €18.20 on average, from €7.52 to €46.87. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At €18.20 that is €9K to €14K a year per listing.

Average price
€18.20inside the $15 to $100 sweet spot
Price range
€7.52–€46.87
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
€9K–€14K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #90 within Gartengeräte. It carries 820 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
81%
Out of stock, average day
5.8%
Average rank
#90in Gartengeräte
Average rating
4.43 starsAmazon Germany average 4.37 stars
Average reviews
820per listing
Listings tracked
63

04 · Newcomers

5 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
17
Successful launches
5Amazon's first-year sales bar
Average brand age
42 months

Products

Top Rechen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

36 rising

Sellers

165

Top-5 brand share

64%

Top 20: 90%

Top-5 click share

27%

Top 20: 68%

Open market

34%

  • Brand 143%
  • Brand 28%
  • Brand 35%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Rechen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Nov · busiest ÷ quietest = 3.8×

Search terms

Top Rechen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rechen garten75K/yr
  • rechen118K/yr
  • gardena rechen58K/yr
  • laubrechen101K/yr
  • harke43K/yr
  • gardena harke30K/yr
  • harke garten mit stiel31K/yr
  • gartenrechen29K/yr
  • gartenharke17K/yr
  • laubbesen49K/yr

Reviews and returns

What reviews say buyers love and hate about Rechen

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Qualität insgesamt”
14%of negative reviews mention “Haltbarkeit”
0.8%of orders come back
“Nach einem Jahr Nutzung ist die Verriegelung für das Auseinanderfächern defekt gegangen”
A buyer, on “Haltbarkeit”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Rechen questions

Answered from the same tracked data.