Rasenmäher
PassRasenmäher scores 66 out of 100, a Pass. Shoppers spend an estimated $8.4M a year here, search demand grew +256.1% this quarter, and an estimated 1.7% of orders come back.
- Flapen Score
- 66 / 100Top 17% of 2,017 Garten niches · +8 vs the category median of 5866
- Market size
- €8.4M/yr4.4M searches / yr
- 90-day growth
- +256.1%search demand this quarter
- Competition
- 41%top-5 click share · 11 brands · 140 sellers
Flapen Score
Rasenmäher against its category
The dotted line is the Garten average. Past it, Rasenmäher is stronger. Inside it, weaker.
Market
The Rasenmäher market on Amazon at a glance
Shoppers on Amazon Germany searched for Rasenmäher 4.4M times last year and spent an estimated €8.4M. The top 5 brands take 88% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 4.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +256.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €8.4M a year.
- Searches, last 12 months
- 4.4M
- Growth, 90 days vs prior 90
- +256.1%
- Conversion, latest week
- 1.1%
- Market size, estimated
- €8.4Ma year
- Peak month
- May13.5× the quietest month
- Top search term
- akku rasenmäher871K searches a year
02 · Price
A sale here is worth €179.64.
Listings sell for €179.64 on average, from €51.53 to €585.92. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At €179.64 that is €90K to €135K a year per listing.
- Average price
- €179.64above the $15 to $100 sweet spot
- Price range
- €51.53–€585.92
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €90K–€135K
- Returns
- 1.7%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #31 within Rasenmäher & elektrische Gartenwerkzeuge. It carries 1,314 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 71%
- Out of stock, average day
- 0.0%
- Average rank
- #31in Rasenmäher & elektrische Gartenwerkzeuge
- Average rating
- 4.28 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,314per listing
- Listings tracked
- 42
04 · Newcomers
6 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Rasenmäher products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Einhell Akku-Rasenmäher GE-cm 18/33 Li Kit Power X-Change (18 V 33 cm Schnittbreite bis 200 m Brushless 30L Fangkorb 25-65 mm Schnitthöhe inkl. 4 0 Ah Akku + Ladegerät)
- Price
- €120.98
- Rating
- 4.4/5
- Reviews
- 7,376
- Age
- 6y ago

Einhell City Akku-Rasenmäher GE-cm 18/30 Li-Solo Power X-Change (18 V 30 cm Schnittbreite bis 150 m Brushless 25L Grasfangkorb 30-70 mm Schnitthöhe ohne Akku)
- Price
- €77.07
- Rating
- 4.4/5
- Reviews
- 3,206
- Age
- 8y ago

Einhell City Akku-Rasenmäher GE-cm 18/30 Li Kit Power X-Change (18 V 30 cm Schnittbreite bis 150 m Brushless 25L Fangkorb 30-70 mm Schnitthöhe inkl. 3 0 Ah Akku + Ladegerät)
- Price
- €95.92
- Rating
- 4.3/5
- Reviews
- 9,774
- Age
- 8y ago

Einhell Elektro-Rasenmäher GC-EM 1032 (1.000 W empfohlen für Rasenflächen bis 300 m 3-stufige Einzelrad-Schnitthöhenverstellung klappbarer Führungsholm 30 l-Grasfangbox)
- Price
- €51.53
- Rating
- 4.3/5
- Reviews
- 6,069
- Age
- 6y ago

Einhell Akku-Rasenmäher GE-cm 43 Li M Kit Power X-Change (36V 43 cm Schnittbreite bis 600 m Brushless Mulch-Kit 63L Fangkorb 25-75 mm Schnitthöhe inkl. 2X 4 0Ah + 2X Ladegerät)
- Price
- €236.30
- Rating
- 4.1/5
- Reviews
- 5,360
- Age
- 10y ago
Trending
estimated 90-day click momentum
ETOOLAB Akku-Rasenmäher 40V (2x20V) 33cm Schnittbreite bis 280 m Brushless Mulch-Kit 30L Fangkorb 25-75 mm Schnitthöhe 2X 4 0 Ah Akkus+Ladegerät
- Price
- €120.04
- Rating
- 3.9/5
- Reviews
- 80
- Age
- 4mo ago

Bosch Akku-Rasenmäher ROTAK18V2-38 (Schnittbreite: 38 cm Schnitthöhe: 30-75 mm 40 l Stoff-Grasfangkorb Mulchstopfen inkl. 2 x 18V Akku und Ladegerät)
- Price
- €227.24
- Rating
- 4.3/5
- Reviews
- 116
- Age
- 7mo ago

Makita
- Price
- €268.61
- Rating
- 4.5/5
- Reviews
- 101
- Age
- 4y ago

Bosch Akku-Rasenmäher ROTAK18V-32 (Schnittbreite: 32 cm Schnitthöhe: 25-65 mm 35 l Stoff-Grasfangkorb Mulchstopfen ohne Akku)
- Price
- €118.12
- Rating
- 4.3/5
- Reviews
- 136
- Age
- 7mo ago

MASKO Akku Rasenmäher mit Mulchfunktion 2X Akkus Li-Ion Batterie 4Ah & Doppel-Ladegerät Rasentrimmer 37cm Schnitt-Breite 6X Höhenverstellbar 40L Fangkorb Flächen bis 600m inkl. Handschuhe & Bürste
- Price
- €119.29
- Rating
- 4.0/5
- Reviews
- 1,197
- Age
- 4y ago
Newest
by launch date
ETOOLAB Akku-Rasenmäher 40V (2x20V) 33cm Schnittbreite bis 280 m Brushless Mulch-Kit 30L Fangkorb 25-75 mm Schnitthöhe 2X 4 0 Ah Akkus+Ladegerät
- Price
- €120.04
- Rating
- 3.9/5
- Reviews
- 80
- Age
- 4mo ago

Bosch Akku-Rasenmäher ROTAK18V-32 (Schnittbreite: 32 cm Schnitthöhe: 25-65 mm 35 l Stoff-Grasfangkorb Mulchstopfen ohne Akku)
- Price
- €118.12
- Rating
- 4.3/5
- Reviews
- 136
- Age
- 7mo ago

Bosch Akku-Rasenmäher ROTAK18V2-38 (Schnittbreite: 38 cm Schnitthöhe: 30-75 mm 40 l Stoff-Grasfangkorb Mulchstopfen inkl. 2 x 18V Akku und Ladegerät)
- Price
- €227.24
- Rating
- 4.3/5
- Reviews
- 116
- Age
- 7mo ago

Gardena Akku-Rasenmäher EasyMax 30/18V P4A Ready-to-Use Set: Schneidmesser Leichtgewicht Höhenverstellung Grasauffang Kabellos (14629-20)
- Price
- €105.95
- Rating
- 4.3/5
- Reviews
- 398
- Age
- 1y ago

Gardena EasyMax 32/18V Ready-to-Use Set Akku-Rasenmäher 32 cm Schnittbreite inkl. Power for All-Akku leicht und wendig ideal für Rasenflächen bis 200 m (14634-60)
- Price
- €113.68
- Rating
- 4.3/5
- Reviews
- 398
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
140
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
41%
Top 20: 77%
Open market
8%
- Einhell58%
- Bosch14%
- Scheppach6%
- Makita6%
- MASKO4%
- Gardena4%
- Open — no brand owns it (5 brands, 8%)
Demand
Rasenmäher search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 13.5×
Search terms
Top Rasenmäher search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- akku rasenmäher871K/yr
- rasenmäher933K/yr
- einhell akku rasenmäher434K/yr
- rasenmäher akku395K/yr
- rasenmäher benzin369K/yr
- benzin rasenmäher254K/yr
- rasenmäher elektro177K/yr
- makita rasenmäher akku 18v99K/yr
- akku rasenmäher mit akku und ladegerät117K/yr
- bosch akku rasenmäher83K/yr
Reviews and returns
What reviews say buyers love and hate about Rasenmäher
We read the reviews and the return reasons for every product selling here.
“Defekter Akku”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rasenmäher questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









