Is Rasenkalk profitable to sell on Amazon Germany?

Flapen scores Rasenkalk 52 out of 100 on Amazon Germany, a Maybe. Shoppers spend €757K a year across 14 tracked products. Search demand grew -81.4% in the last 90 days.

How competitive is the Rasenkalk niche on Amazon Germany?

9 brands and 28 sellers compete in Rasenkalk on Amazon Germany. The top 5 Rasenkalk products take 80% of clicks, and the top 5 brands take 87%.

What do buyers complain about in Rasenkalk?

Rasenkalk buyers on Amazon Germany complain most about beworben Vs Tatsächliches Produkt, Funktionalität insgesamt, and Qualität insgesamt. An estimated 0.0% of orders come back.

When does demand for Rasenkalk peak?

Search demand for Rasenkalk on Amazon Germany peaks in Feb–Mar–Apr, and the busiest month runs 99.3× the quietest.

What does it cost to enter the Rasenkalk niche?

Rasenkalk sells for €19.37 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €8.48 to €28.70. The average product has 1,093 reviews, the count a new listing must catch up to.

Rasenkalk

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -81.4% this quarter, so Rasenkalk is a Maybe.

Flapen Score: 52
52 / 100Ranks 1,402 of 2,017 Garten niches · −6 vs the category median of 58
Market size: €757K/yr382K searches / yr
90-day growth: -81.4%search demand this quarter
Competition: 80%top-5 click share · 9 brands · 28 sellers

Flapen Score

Rasenkalk against its category

The dotted line is the Garten average. Past it, Rasenkalk is stronger. Inside it, weaker.

52Maybe

This niche Category average

See the method

Market

The Rasenkalk market on Amazon at a glance

Shoppers on Amazon Germany searched for Rasenkalk 382K times last year and spent an estimated €757K. The top 5 brands take 87% of clicks. Demand peaks in Feb–Mar–Apr. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 10.2% of those searches ended in a purchase.

Shoppers searched for this 382K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -81.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €757K a year.

Searches, last 12 months: 382K
Growth, 90 days vs prior 90: -81.4%
Conversion, latest week: 10.2%
Market size, estimated: €757Ka year
Peak month: March99.3× the quietest month
Top search term: rasenkalk205K searches a year

02 · Price

A sale here is worth €19.37.

Listings sell for €19.37 on average, from €8.48 to €28.70. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At €19.37 that is €58K to €77K a year per listing.

Average price: €19.37inside the $15 to $100 sweet spot
Price range: €8.48–€28.70
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 40K–50K
Units per listing a year: 3,000–4,000
Revenue per listing a year: €58K–€77K
Returns: 0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 7% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #46 within Düngemittel. It carries 1,093 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings: 86%
Prime listings: 7%
Out of stock, average day: 0.0%
Average rank: #46in Düngemittel
Average rating: 4.36 starsAmazon Germany average 4.37 stars
Average reviews: 1,093per listing
Listings tracked: 14

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 66 months

Products

Top Rasenkalk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

9 flat

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

Brand 127%
Brand 225%
Brand 314%
Brand 412%
Brand 59%
Brand 65%
Open — no brand owns it (3 brands, 8%)

Demand

Rasenkalk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Feb, Mar, Apr · busiest ÷ quietest = 99.3×

Search terms

Top Rasenkalk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

rasenkalk205K/yr -80.0%9.0% conv.
rasenkalk gegen moos unkraut67K/yr -80.5%10.0% conv.
kalk rasen18K/yr -69.5%10.6% conv.
turbogrün rasenkalk36K/yr -94.4%8.4% conv.
rasen kalk8K/yr -64.6%9.8% conv.
kalk für rasen6K/yr -50.7%7.4% conv.
rasenkalk turbogrün12K/yr -87.7%10.0% conv.
gartenkalk für rasen5K/yr -68.6%10.6% conv.
rasenkalk kaufen4K/yr -79.0%4.1% conv.
rasen kalken3K/yr -73.8%8.3% conv.

Reviews and returns

What reviews say buyers love and hate about Rasenkalk

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Qualität insgesamt”

16%of negative reviews mention “beworben Vs Tatsächliches Produkt”

<0.1%of orders come back, a rate Amazon rounds to zero

“Sehr grosse Werbung aber nichts dahinter”

A buyer, on “beworben Vs Tatsächliches Produkt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Rasenkalk questions

Answered from the same tracked data.

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