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Rasendünger 25kg

Fail

Shoppers spend an estimated $18K a year here, so Rasendünger 25kg is a Fail.

Flapen Score
48
48 / 100
Ranks 1,630 of 2,017 Garten niches · −10 vs the category median of 58
Market size
€18K/yr13K searches / yr
90-day growth
-7.0%search demand this quarter
Competition
61%top-5 click share · 10 brands · 21 sellers

Flapen Score

Rasendünger 25kg against its category

The dotted line is the Garten average. Past it, Rasendünger 25kg is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rasendünger 25kg market on Amazon at a glance

Shoppers on Amazon Germany searched for Rasendünger 25kg 13K times last year and spent an estimated €18K. The top 5 brands take 85% of clicks. Demand peaks in Mar–Apr. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €18K a year.

Searches, last 12 months
13K
Growth, 90 days vs prior 90
-7.0%
Conversion, latest week
4.0%
Market size, estimated
€18Ka year
Peak month
March43.1× the quietest month
Top search term
rasendünger 25kg9K searches a year

02 · Price

A sale here is worth €34.80.

Listings sell for €34.80 on average, from €17.12 to €52.08. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €34.80 that is €0 to €3K a year per listing.

Average price
€34.80inside the $15 to $100 sweet spot
Price range
€17.12–€52.08
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 5% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #146 within Düngemittel. It carries 925 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
5%
Out of stock, average day
10.9%
Average rank
#146in Düngemittel
Average rating
4.33 starsAmazon Germany average 4.37 stars
Average reviews
925per listing
Listings tracked
19

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
81 months

Products

Top Rasendünger 25kg products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

21

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

9%

  • Brand 139%
  • Brand 216%
  • Brand 314%
  • Brand 410%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (4 brands, 9%)

Demand

Rasendünger 25kg search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 43.1×

Reviews and returns

What reviews say buyers love and hate about Rasendünger 25kg

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Qualität insgesamt”
39%of negative reviews mention “Funktionalität insgesamt”
<0.1%of orders come back, a rate Amazon rounds to zero
“Absolut wirkungslos”
A buyer, on “Funktionalität insgesamt”39% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Rasendünger 25kg questions

Answered from the same tracked data.