pool filter
Worth a lookShows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great€20.43avg listing price — sweet spot $15–$100
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Price range
Great€5.35–€43.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good€367K€367K/yr · 251K searches
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,217.25avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, pool filter is a €367K/yr Amazon Germany market (251K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 59/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
pool filter market data
- Units sold / yr
- 15K–20K
- avg 750–1,000/product
- Revenue / yr
- €306K–€409K
- units × avg price
- Conversion rate
- 7.1%
- Avg BSR
- #29
- Page quality
- 0%
- Prime
- 75%
- Sponsored
- 50%
- Out of stock
- 2.1%
- Avg brand age
- 44 months
- Avg seller age
- 185 days
Competition & brand share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
4 falling
Sellers
149
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
0%
- Bestway47%
- Intex41%
- POOLPURE11%
- Veddelholzer1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — >1,000% search growth over the last 90 days.Peak months: Jun, Jul, Aug · busiest ÷ quietest = 54.5×
Top pool filter search terms
- filter pool38K/yr
- kartuschenfilter pool25K/yr
- bestway filter28K/yr
- filterkartuschen pool19K/yr
- intex filter16K/yr
- poolfilter bestway17K/yr
- intex pool filter10K/yr
- bestway filter größe 214K/yr
- pool filterkartuschen11K/yr
- kartuschenfilter10K/yr
Top pool filter products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
INTEX 3x Filterkartuschen Typ A Poolfilter Wasserfilter für Intex-Pumpenmodelle 28603/28604 / 28637/28638 / 28635/28636 (29003)
Intex€8.954.6★18,327 rev
Bestway Filterkartusche Gr. II Doppelpack 10 6 x 13 6 cm
Bestway€8.024.7★1,000 rev
Bestway Filterkartusche Gr. I Doppelpack 8 0 x 9 0 cm
Bestway€5.354.6★1,036 rev
POOLPURE Filter VI für Pool Filterkartuschen VI für Lay-Z-Spa Miami Monaco Vegas PoolFilter Ersetzt die Originalkartusche 58323 Pool Filter VI(6PC)
POOLPURE€17.584.7★5,693 rev
Bestway Filterpumpe 2.006 l/h 40 W
Bestway€42.774.1★148 rev
Newest
by launch date
Intex Filterkartusche C1000 Filterleistung 3.785 l/h Kartusche Typ A kompatibel mit Pools bis 21.100 l Kartuschenwechselanzeige Hydro-Aeration-Technologie (55276)
Intex€43.35356 rev
POOLPURE 6er Pack Filter Typ S1 für Easy Set Pool filterkartuschen Intex PureSpa Whirlpool Filter für 11692/29001E Spa Filter
POOLPURE€16.801,481 rev
Bestway Filterkartusche Gr. II Doppelpack 10 6 x 13 6 cm
Bestway€8.021,000 rev
Bestway Filterkartusche Gr. I Doppelpack 8 0 x 9 0 cm
Bestway€5.351,036 rev
Bestway Filterpumpe 2.006 l/h 40 W
Bestway€42.77148 rev
Trending
90-day click momentum
POOLPURE Filter für Typ A oder C kompatibel mit Intex 29000E/59900E Easy Set Poolfilter Sommerausflüge oder Sommerwellen oberirdischen Pools 6 Stück
POOLPURE€19.054.7★
Bestway Filterpumpe 2.006 l/h 40 W
Bestway€42.774.1★
POOLPURE 6er Pack Filter Typ S1 für Easy Set Pool filterkartuschen Intex PureSpa Whirlpool Filter für 11692/29001E Spa Filter
POOLPURE€16.804.7★
FILTER CARTRIDGE S1 SIX PACK
Intex€15.894.6★
Intex 6 Wasserfilter Kartuschen A
Intex€19.684.7★
What buyers say about pool filter
What buyers praise and complain about, mined from review topics.What buyers love
“Filter”
“Passt”
“Top Produkt”
“Preisleistungsverhältnis ok”
“Macht sein job”
“Kostengünstig, gute Handhabung”
“Reinigen gut”
“Klasse Pumpe”
“Auch die Materialqualität wirkt robust und langlebig”
“Der Einbau ist unkompliziert”
What buyers complain about
“Filter müssen rechtzeitig gewechselt/gereinigt werden”
“Keine gute Passgenauigkeit”
“Die Dinger sind generell Schrott”
“Pumpe im März gekauft und jetzt schon defekt”
“Die Pumpe fördert nicht, trotz, dass die Schläuche und die Pumpe vorher entlüftet wurden”
“Es verbleiben fast alle Schwebe Partikel im Wasser”
“schwanken sehr stark.”
“Dadurch ist es nicht möglich ihn zu reinigen”
“Zudem hat sie ein Leck am Boden und tropft jetzt munter vor sich hin”
“Die Dinger sind generell Schrott”
Top return reasons
Common questions
- Is pool filter profitable to sell on Amazon Germany?
- The niche generates €367K/yr across 20 tracked products. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (59/100).
- How competitive is the pool filter niche?
- 4 brands and 149 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in pool filter?
- Top complaints mined from reviews: Filterung, Gesamtgröße, Qualität insgesamt. The return rate is 0.9%.
- When does demand for pool filter peak?
- Demand peaks in Jun–Jul–Aug; the busiest month runs 54.5× the quietest.
- What does it cost to enter the pool filter niche?
- Listings span €5.35–€43.35; the average listing price is €20.43 (sweet spot $15–$100). The average incumbent carries 5,217 reviews — the moat a new listing must climb.