Picknickdecke

Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +508.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.0M a year.

Searches, last 12 months

2.5M

Growth, 90 days vs prior 90

+508.4%

Conversion, latest week

2.3%

Market size, estimated

€1.0Ma year

Peak month

July22.2× the quietest month

Top search term

picknickdecke1.2M searches a year

Listings sell for €18.28 on average, from €9.49 to €33.19. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At €18.28 that is €37K to €46K a year per listing.

Average price

€18.28inside the $15 to $100 sweet spot

Price range

€9.49–€33.19

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

60K–80K

Units per listing a year

2,000–2,500

Revenue per listing a year

€37K–€46K

Returns

1.7%of orders · Amazon Germany median 1.1%

93% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #23 within Grills & Zubehör. It carries 1,887 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

96%

Out of stock, average day

8.7%

Average rank

#23in Grills & Zubehör

Average rating

4.48 starsAmazon Germany average 4.37 stars

Average reviews

1,887per listing

Listings tracked

27

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

34 months