Pergola
PassPergola scores 68 out of 100, a Pass. Shoppers spend an estimated $453K a year here, search demand grew +78.3% this quarter, and an estimated 0.9% of orders come back.
- Flapen Score
- 68 / 100Top 12% of 2,017 Garten niches · +10 vs the category median of 5868
- Market size
- €453K/yr1.3M searches / yr
- 90-day growth
- +78.3%search demand this quarter
- Competition
- 20%top-5 click share · 40 brands · 65 sellers
Flapen Score
Pergola against its category
The dotted line is the Garten average. Past it, Pergola is stronger. Inside it, weaker.
Market
The Pergola market on Amazon at a glance
Shoppers on Amazon Germany searched for Pergola 1.3M times last year and spent an estimated €453K. The top 5 brands take 38% of clicks. Demand peaks in Mar–Apr–May–Jun–Jul. Flapen scores it 68 out of 100, a Pass.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +78.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €453K a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- +78.3%
- Conversion, latest week
- 0.1%
- Market size, estimated
- €453Ka year
- Peak month
- May4.6× the quietest month
- Top search term
- pergola319K searches a year
02 · Price
A sale here is worth €487.28.
Listings sell for €487.28 on average, from €26.71 to €3103.26. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €487.28 that is €0 to €49K a year per listing.
- Average price
- €487.28above the $15 to $100 sweet spot
- Price range
- €26.71–€3103.26
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€49K
- Returns
- 0.9%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 21% ship with Prime. On an average day, 17.7% of listings are out of stock. The average listing ranks #569 within Gartenmöbel & Zubehör. It carries 122 reviews at 4.08 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 21%
- Out of stock, average day
- 17.7%
- Average rank
- #569in Gartenmöbel & Zubehör
- Average rating
- 4.08 starsAmazon Germany average 4.37 stars
- Average reviews
- 122per listing
- Listings tracked
- 114
04 · Newcomers
19 of last year's 56 launches cleared the first-year sales bar.
56 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 56
- Successful launches
- 19Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Pergola products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 20% of clicks. An open shelf where new products get seen.
Brands
40 rising
Sellers
65
Top-5 brand share
38%
Top 20: 85%
Top-5 click share
20%
Top 20: 47%
Open market
58%
- Brand 117%
- Brand 27%
- Brand 36%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Pergola search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 4.6×
Search terms
Top Pergola search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pergola319K/yr
- terrassenüberdachung319K/yr
- pergola 3x4138K/yr
- pergola 3x389K/yr
- pergola 4x454K/yr
- pergola 2x3m45K/yr
- überdachung terrasse53K/yr
- pergola holz47K/yr
- pergola 3x628K/yr
- anbau pavillon30K/yr
Reviews and returns
What reviews say buyers love and hate about Pergola
We read the reviews and the return reasons for every product selling here.
“Aufbauzeit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
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FAQ
Common Pergola questions
Answered from the same tracked data.