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Mähroboter

Pass

Mähroboter scores 69 out of 100, a Pass. Shoppers spend an estimated $9.5M a year here, search demand grew +201.6% this quarter, and an estimated 1.8% of orders come back.

Flapen Score
69
69 / 100
Top 10% of 2,017 Garten niches · +11 vs the category median of 58
Market size
€9.5M/yr5.4M searches / yr
90-day growth
+201.6%search demand this quarter
Competition
30%top-5 click share · 16 brands · 121 sellers

Flapen Score

Mähroboter against its category

The dotted line is the Garten average. Past it, Mähroboter is stronger. Inside it, weaker.

69Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mähroboter market on Amazon at a glance

Shoppers on Amazon Germany searched for Mähroboter 5.4M times last year and spent an estimated €9.5M. The top 5 brands take 71% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 69 out of 100, a Pass.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 5.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +201.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €9.5M a year.

Searches, last 12 months
5.4M
Growth, 90 days vs prior 90
+201.6%
Conversion, latest week
0.3%
Market size, estimated
€9.5Ma year
Peak month
June11.9× the quietest month
Top search term
mähroboter1.3M searches a year

02 · Price

A sale here is worth €654.02.

Listings sell for €654.02 on average, from €260.67 to €2254.36. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At €654.02 that is €65K to €164K a year per listing.

Average price
€654.02above the $15 to $100 sweet spot
Price range
€260.67–€2254.36
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
100–250
Revenue per listing a year
€65K–€164K
Returns
1.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 23.2% of listings are out of stock. The average listing ranks #24 within Rasenmäher & elektrische Gartenwerkzeuge. It carries 630 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
63%
Out of stock, average day
23.2%
Average rank
#24in Rasenmäher & elektrische Gartenwerkzeuge
Average rating
4.12 starsAmazon Germany average 4.37 stars
Average reviews
630per listing
Listings tracked
59

04 · Newcomers

43 of last year's 46 launches cleared the first-year sales bar.

46 products launched here in the last 12 months. 43 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
46
Successful launches
43Amazon's first-year sales bar
Average brand age
30 months

Products

Top Mähroboter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

16 falling

Sellers

121

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

30%

Top 20: 65%

Open market

23%

  • Brand 121%
  • Brand 215%
  • Brand 314%
  • Brand 412%
  • Brand 58%
  • Brand 66%

Demand

Mähroboter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

450K350KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 11.9×

Search terms

Top Mähroboter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mähroboter1.3M/yr
  • mähroboter ohne begrenzungskabel1.2M/yr
  • rasenmäher roboter880K/yr
  • rasenroboter ohne begrenzungskabel349K/yr
  • worx mähroboter247K/yr
  • mammotion249K/yr
  • rasenroboter179K/yr
  • ecovacs mähroboter122K/yr
  • mova184K/yr
  • rasenmähroboter92K/yr

Reviews and returns

What reviews say buyers love and hate about Mähroboter

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Montage/Installation”
15%of negative reviews mention “Funktionalität insgesamt”
1.8%of orders come back
“Unzuverlässig”
A buyer, on “Funktionalität insgesamt”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Mähroboter questions

Answered from the same tracked data.