Lavamulch
MaybeAn estimated 0.2% of orders come back. But shoppers spend an estimated $45K a year here, so Lavamulch is a Maybe.
- Flapen Score
- 56 / 100Ranks 1,098 of 2,017 Garten niches · −2 vs the category median of 5856
- Market size
- €45K/yr55K searches / yr
- 90-day growth
- +211.5%search demand this quarter
- Competition
- 48%top-5 click share · 13 brands · 19 sellers
Flapen Score
Lavamulch against its category
The dotted line is the Garten average. Past it, Lavamulch is stronger. Inside it, weaker.
Market
The Lavamulch market on Amazon at a glance
Shoppers on Amazon Germany searched for Lavamulch 55K times last year and spent an estimated €45K. The top 5 brands take 87% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +211.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €45K a year.
- Searches, last 12 months
- 55K
- Growth, 90 days vs prior 90
- +211.5%
- Conversion, latest week
- 1.9%
- Market size, estimated
- €45Ka year
- Peak month
- May20.3× the quietest month
- Top search term
- lavamulch28K searches a year
02 · Price
A sale here is worth €41.75.
Listings sell for €41.75 on average, from €6.75 to €345.64. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €41.75 that is €0 to €4K a year per listing.
- Average price
- €41.75inside the $15 to $100 sweet spot
- Price range
- €6.75–€345.64
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€4K
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
58% of listings pay for placement with sponsored ads. 18% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #97 within Pflanzenerde & Nährmedien. It carries 102 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 18%
- Out of stock, average day
- 7.1%
- Average rank
- #97in Pflanzenerde & Nährmedien
- Average rating
- 4.48 starsAmazon Germany average 4.37 stars
- Average reviews
- 102per listing
- Listings tracked
- 33
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Lavamulch products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ROTOPOR Lava 8-16mm Anthrazit Deko 20 Ltr Sack Lavakies Kies Mulch Lavasplitt Eifellava
- Price
- €18.68
- Rating
- 4.6/5
- Reviews
- 90
- Age
- 5y ago

Lava Mulch Anthrazit 8-16 mm 20 l
- Price
- €15.63
- Rating
- 4.6/5
- Reviews
- 105
- Age
- 13y ago

Der Naturstein Garten Alwe Lava Mulch aus der Vulkaneifel Robustes Naturprodukt (Körnung 28 mm) für Garten Dachbegrünung und Drainage - 25 kg
- Price
- €17.34
- Rating
- 4.6/5
- Reviews
- 346
- Age
- 12y ago

Lavamulch Anthrazit Schwarz Eifel Vulkan Gestein Beet Abdeckung Garten Mulch Pflanz Granulat Substrat Dekor Fein 2-8mm 25kg Sack
- Price
- €19.20
- Rating
- 4.6/5
- Reviews
- 14
- Age
- 5y ago

Hamann Lava-Mulch Anthrazit 16-32 mm 20 l - Abdeckmaterial dauerhaft dekorativ Wegebau und GartenGestaltung Bodenverbesserung Verfüllmaterial
- Price
- €16.07
- Rating
- 4.4/5
- Reviews
- 94
- Age
- 9y ago
Trending
estimated 90-day click momentum
Lavamulch Anthrazit Schwarz Eifel Vulkan Gestein Beet Abdeckung Garten Mulch Pflanz Granulat Substrat Dekor Fein 2-8mm 25kg Sack
- Price
- €19.20
- Rating
- 4.6/5
- Reviews
- 14
- Age
- 5y ago

GALAMIO Lavamulch Lavadekor Eifel Vulkan Gestein Beet Abdeckung Garten Mulch Pflanz Granulat Substrat Dekor Fein 2-8mm 25kg Sack
- Price
- €18.74
- Rating
- 3.6/5
- Reviews
- 3
- Age
- 5y ago

GALAMIO Lavamulch Rot Braun Eifel Vulkan Gestein Beet Abdeckung Garten Mulch Pflanz Granulat Substrat Dekor Mittel 8-16mm 25kg Sack
- Price
- €19.87
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 5y ago

Der Naturstein Garten Alwe Lava Mulch aus der Vulkaneifel Robustes Naturprodukt (Körnung 28 mm) für Garten Dachbegrünung und Drainage - 25 kg
- Price
- €17.34
- Rating
- 4.6/5
- Reviews
- 346
- Age
- 12y ago

Lavamulch Anthrazit Schwarz Eifel Vulkan Gestein Beet Abdeckung Garten Mulch Pflanz Granulat Substrat Mittel 8-16mm 25kg Sack
- Price
- €19.28
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 5y ago
Newest
by launch date
R&R SHOP Feiner Schwarzer Lavastein 100% Natürlich pH-Neutral Ideal für Keimung und Pflanzenwachstum 08 mm (1L)
- Price
- €6.75
- Rating
- 4.5/5
- Reviews
- 76
- Age
- 11mo ago

ROTOPOR Lava 8-16 mm schwarz Deko 1000 Ltr BigBag Lavakies Kies Mulch Lavasplitt Eifellava
- Price
- €345.64
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 2y ago

LERAVA Blähton (1L) Tongranulat für Zimmerpflanzen & Hydrokultur pH-neutraler Pflanzenton für optimale Drainage Ideal als Drainageschicht oder dekoratives Tongranulat für Pflanzen
- Price
- €7.36
- Rating
- 4.5/5
- Reviews
- 733
- Age
- 2y ago

HAKACC 900g Dekorative Natur Vulkangestein Lavamulch Lavagranulat Kieselsteine für Aquarium Blumentopf Landschaftsbau Vase Füller
- Price
- €7.99
- Rating
- 4.6/5
- Reviews
- 208
- Age
- 2y ago

Lavamulch Anthrazit Schwarz Eifel Vulkan Gestein Beet Abdeckung Garten Mulch Pflanz Granulat Substrat Dekor Fein 2-8mm 25kg Sack
- Price
- €19.20
- Rating
- 4.6/5
- Reviews
- 14
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
19
Est. top-5 brand share
87%
Top 20: 100%
Est. top-5 click share
48%
Top 20: 89%
Open market
8%
- Hamann Mercatus GmbH28%
- GALAMIO23%
- ROTOPOR16%
- Der Naturstein Garten13%
- GarPet7%
- HAKACC4%
- Open — no brand owns it (7 brands, 8%)
Demand
Lavamulch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 20.3×
Search terms
Top Lavamulch search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- lavamulch28K/yr
- lavamulch 8-16 anthrazit8K/yr
- lavasteine garten7K/yr
- lava mulch4K/yr
- lavamulch anthrazit4K/yr
- lavakies4K/yr
Reviews and returns
What reviews say buyers love and hate about Lavamulch
We read the reviews and the return reasons for every product selling here.
“teuer für die Menge”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lavamulch questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









