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71

koi futter

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 54Growth 99Conversion 81Competition 68Returns 100Price range 85Avg price 95Brand share 55Review moat 62Quality gap 23

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Growth

Incredible+269.2%

90-day search growth — must beat 0% to launch

Avg price

Incredible€29.45

avg listing price — sweet spot $15–$100

Price range

Great€6.83–€71.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.5%

search→purchase rate — share of searches ending in a sale

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,011.59

avg incumbent reviews — the moat a new listing must climb

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Market size

Good€375K

€375K/yr · 151K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Signals Trending

According to Flapen's Amazon Germany niche tracking, koi futter is a €375K/yr Amazon Germany market (151K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Worth a look — 71/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

koi futter market data

Units sold / yr
10K–13K
avg 250–500/product
Revenue / yr
€295K–€368K
units × avg price
Conversion rate
8.5%
Avg BSR
#39
Page quality
0%
Prime
43%
Sponsored
68%
Out of stock
2.4%
Avg brand age
99 months
Avg seller age
193 days

Competition & brand share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

44

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

44%

Top 20: 83%

Open market

18%

  • AL-KO-TE23%
  • Tetra15%
  • Aller Aqua12%
  • Koi- und Bonsaipark Herdecke11%
  • Teichpoint11%
  • Warnick´s Tierfutterservice10%
  • Open — no brand owns it (8 brands, 18%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +269.2% search growth over the last 90 days.
8K6KPrime Day '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 20.3×

Top koi futter search terms

  • koi futter100K/yr
  • koifutter17K/yr
  • koifutter ganzjahresfutter 25kg5K/yr
  • koi futter 6mm15K/yr
  • koi futter 15kg4K/yr
  • koifutter 6mm 20kg schwimmend7K/yr
  • koi futter 3mm4K/yr
All search terms

Top koi futter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€15K8%€30K12%€45K16%€60K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about koi futter

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt32%

“Super Produkt”

Geschmack insgesamt20%

“Gutes Futter”

Haustierfreundlich17%

“bestens für meine Fische”

Preis-Leistungs-Verhältnis16%

“Preis Leistung ok”

Gesamtgröße4%

“Passt”

Wasserbeständigkeit2%

“belastet das Wasser augenscheinlich nicht”

beworben Vs Tatsächliches Produkt2%

“Entspricht der Beschreibung”

Haltbarkeit2%

“hält sehr lange”

Gewicht leicht2%

“Ein super leichtes Futter für junge Fische fütter ich schon ein paar Jahre”

Wasserfluss1%

“Qualität ist gut und trübt das Wasser nicht”

What buyers complain about

Gesamtgröße35%

“Large bezieht sich anscheinend nicht auf die Größe des Futters, sondern auf die Menge”

Farbe15%

“Färbt Wasser ein”

Qualität insgesamt10%

“keine gute Qualität”

Schädlings-/Insektenbekämpfung10%

“Voller kleiner Käfer”

Auslaufsicher10%

“Und schon bei geringen Mengen bildet es sehr viel Schaum auf der Wasseroberfläche”

Funktionalität insgesamt10%

“Andere Parameter haben dich nicht geändert”

Common questions

Is koi futter profitable to sell on Amazon Germany?
The niche generates €375K/yr across 37 tracked products. 90-day search growth is +269.2%. Flapen's verdict: Worth a look (71/100).
How competitive is the koi futter niche?
14 brands and 44 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in koi futter?
Top complaints mined from reviews: Gesamtgröße, Farbe, Qualität insgesamt. The return rate is 0.0%.
When does demand for koi futter peak?
Demand peaks in Apr–May–Jun–Jul–Aug; the busiest month runs 20.3× the quietest.
What does it cost to enter the koi futter niche?
Listings span €6.83–€71.44; the average listing price is €29.45 (sweet spot $15–$100). The average incumbent carries 1,012 reviews — the moat a new listing must climb.