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Kieselsteine

Maybe

An estimated 0.8% of orders come back. But buyers convert on only 1.9% of searches, so Kieselsteine is a Maybe.

Flapen Score
61
61 / 100
Top 35% of 2,017 Garten niches · +3 vs the category median of 58
Market size
€137K/yr592K searches / yr
90-day growth
+65.6%search demand this quarter
Competition
42%top-5 click share · 26 brands · 40 sellers

Flapen Score

Kieselsteine against its category

The dotted line is the Garten average. Past it, Kieselsteine is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kieselsteine market on Amazon at a glance

Shoppers on Amazon Germany searched for Kieselsteine 592K times last year and spent an estimated €137K. The top 5 brands take 54% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 592K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +65.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €137K a year.

Searches, last 12 months
592K
Growth, 90 days vs prior 90
+65.6%
Conversion, latest week
1.9%
Market size, estimated
€137Ka year
Peak month
May6.5× the quietest month
Top search term
kieselsteine109K searches a year

02 · Price

A sale here is worth €12.02.

Listings sell for €12.02 on average, from €3.93 to €21.00. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €12.02 that is €3K to €6K a year per listing.

Average price
€12.02under the $15 to $100 sweet spot
Price range
€3.93–€21.00
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
€3K–€6K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #22 within Gartendeko. It carries 713 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
67%
Out of stock, average day
3.5%
Average rank
#22in Gartendeko
Average rating
4.39 starsAmazon Germany average 4.37 stars
Average reviews
713per listing
Listings tracked
33

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Kieselsteine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 falling

Sellers

40

Top-5 brand share

54%

Top 20: 94%

Top-5 click share

42%

Top 20: 84%

Open market

41%

  • Brand 118%
  • Brand 213%
  • Brand 310%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Kieselsteine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 6.5×

Search terms

Top Kieselsteine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kieselsteine109K/yr
  • kies60K/yr
  • dekosteine83K/yr
  • steine garten38K/yr
  • kieselsteine garten38K/yr
  • zierkies40K/yr
  • dekosteine für vasen44K/yr
  • dekosteine garten20K/yr
  • zierkies für garten10K/yr
  • deko steine29K/yr

Reviews and returns

What reviews say buyers love and hate about Kieselsteine

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “beworben Vs Tatsächliches Produkt”
27%of negative reviews mention “Gesamtgröße”
0.8%of orders come back
“als kleinere”
A buyer, on “Gesamtgröße”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Kieselsteine questions

Answered from the same tracked data.