Kieselgur
Kieselgur shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 17% of 2,017 Garten niches · +8 vs the category median of 58
Is Kieselgur profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Kieselgur is a €723K/yr Amazon Germany market (402K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 66/100.
Kieselgur: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +182.8% over the last 90 days and 9.2% of searches end in a purchase.
€723K
revenue / yr
Who owns the niche?
The top 5 brands hold 81% of demand, so 19% of the market is open.
19%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 16 products
Top Kieselgur products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
HÜHNER Land Kieselgur für Hühner 4 3kg INKLUSIVE Pulverzerstäuber - Reines Kieselgur Hühner Pulver Kieselerde Pulver Naturprodukt für Hühnerstall Laborgeprüft für Geflügel Betriebe
- Price
- €26.72
- Rating
- 4.7/5
- Reviews
- 217
- Age
- 11mo ago
Kieselgur - 100% Rein - Bodenpulver - Ultrafeines Pulver - Ungiftiges Gartenpulver - Bodenverbesserung - Gartendünger - Kieselgur für Hühner - Gegen Ameisen - Organifer (10 KG)
- Price
- €27.34
- Rating
- 4.6/5
- Reviews
- 51
- Age
- 5mo ago
PLANTAWA Kieselgur Pulver 1kg | Hochwertiges Diatomeenerde für den Gemüsegarten Schädlingsbekämpfung Saatgutkonservierung | Nachhaltig und Rein Verpackung kann variieren
- Price
- €11.23
- Rating
- 4.4/5
- Reviews
- 865
- Age
- 2y ago
GreenPet KiesoVet Kieselgur für Hühner 4kg - gegen Milben rote Vogelmilbe Diatomeenerde & Kieselerde Pulver inkl. Stäubeflasche für Hühnerstall & Geflügel Betriebe Bio
- Price
- €28.91
- Rating
- 4.7/5
- Reviews
- 3,418
- Age
- 4y ago
PLANTAWA Kieselgur 2 5kg | 100% Natürlich und Nachhaltig | Diatomaceous Earth | Fein Gemahlenes Kieselgur Pulver Ohne Chemische Behandlungen | Vielseitig Einsetzbar
- Price
- €15.19
- Rating
- 4.4/5
- Reviews
- 464
- Age
- 2y ago
Trending
90-day click momentum
KADAX Kieselgur 10kg für Hühner Diatomeenerde als feines Pulver zur natürliche Stallhygiene & effektiver Milbenschutz im Hühnerstall Kieselerde gegen Milben
- Price
- €24.56
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 3mo ago
Kieselgur - 100% Rein - Bodenpulver - Ultrafeines Pulver - Ungiftiges Gartenpulver - Bodenverbesserung - Gartendünger - Kieselgur für Hühner - Gegen Ameisen - Organifer (10 KG)
- Price
- €27.34
- Rating
- 4.6/5
- Reviews
- 51
- Age
- 5mo ago
Kieselgur Diatomeenerde 10000G
- Price
- €19.44
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 3mo ago
Canifee - Kieselgur Pulver 2.2 kg natürliches Produkt zur Pflege von Hof- und Stalltieren - besonders geeignet für Hühner und Geflügel
- Price
- €18.28
- Rating
- 4.5/5
- Reviews
- 31
- Age
- 6mo ago
PLANTAWA Kieselgur 2 5kg | 100% Natürlich und Nachhaltig | Diatomaceous Earth | Fein Gemahlenes Kieselgur Pulver Ohne Chemische Behandlungen | Vielseitig Einsetzbar
- Price
- €15.19
- Rating
- 4.4/5
- Reviews
- 464
- Age
- 2y ago
Newest
by launch dateKADAX Kieselgur 10kg für Hühner Diatomeenerde als feines Pulver zur natürliche Stallhygiene & effektiver Milbenschutz im Hühnerstall Kieselerde gegen Milben
- Price
- €24.56
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 3mo ago
Kieselgur Diatomeenerde 10000G
- Price
- €19.44
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 3mo ago
Kieselgur Diatomeenerde 1000 G
- Price
- €9.98
- Rating
- 4.5/5
- Reviews
- 65
- Age
- 3mo ago
Kieselgur - 100% Rein - Bodenpulver - Ultrafeines Pulver - Ungiftiges Gartenpulver - Bodenverbesserung - Gartendünger - Kieselgur für Hühner - Gegen Ameisen - Organifer (10 KG)
- Price
- €27.34
- Rating
- 4.6/5
- Reviews
- 51
- Age
- 5mo ago
Canifee - Kieselgur Pulver 2.2 kg natürliches Produkt zur Pflege von Hof- und Stalltieren - besonders geeignet für Hühner und Geflügel
- Price
- €18.28
- Rating
- 4.5/5
- Reviews
- 31
- Age
- 6mo ago
Competition: brands, sellers & click share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
Brands
12 rising
Sellers
15
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
14%
- HÜHNER Land24%
- PLANTAWA23%
- Organifer18%
- GreenPet11%
- Schusterscheune5%
- Canifee4%
- Open — no brand owns it (6 brands, 14%)
Kieselgur demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.1×
Top Kieselgur search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- kieselgur213K/yr
- kieselgur für hühner69K/yr
- kieselgur ameisen19K/yr
- kieselgur pulver25K/yr
- kieselgur pulver gegen ameisen7K/yr
- kieselgur lebensmittelqualität11K/yr
- diatomaceous earth14K/yr
- kieselgur gegen ameisen12K/yr
- kieselgur kaufen13K/yr
- diatomaceous earth food grade7K/yr
What reviews say buyers love and hate about Kieselgur
What buyers mention most, as a share of all reviews.
What buyers love
88% of reviews“Super Produkt”
“Erfüllt zu 100% das versprochene”
“Schnell und unkompliziert”
“Preis-Leistung ist meiner Meinung nach absolut fair”
“Der Pulverzerstäuber ist leicht zu handhaben”
What buyers complain about
85% of reviews“Ameisen zeigen sich unbeeindruckt”
“auch FLOP.”
“Etwas umständlich”
“Man muss halt die Bedienungsanleitung durchlesen”
“Kieselgur ist braun und nicht weiß wie beschrieben”
Kieselgur return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Kieselgur questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
