Is Insektentränke profitable to sell on Amazon Germany?

Flapen scores Insektentränke 76 out of 100 on Amazon Germany, a Pass. Shoppers spend €162K a year across 82 tracked products. 10 of the 60 products launched in the last year cleared the first-year sales bar. Search demand grew +364.1% in the last 90 days.

How competitive is the Insektentränke niche on Amazon Germany?

52 brands and 80 sellers compete in Insektentränke on Amazon Germany. The top 5 Insektentränke products take 27% of clicks, and the top 5 brands take 41%.

What do buyers complain about in Insektentränke?

Insektentränke buyers on Amazon Germany complain most about Gesamtgröße, beworben Vs Tatsächliches Produkt, and Qualität insgesamt. An estimated 0.4% of orders come back.

When does demand for Insektentränke peak?

Search demand for Insektentränke on Amazon Germany peaks in Apr–May–Jun–Jul, and the busiest month runs 64.4× the quietest.

What does it cost to enter the Insektentränke niche?

Insektentränke sells for €14.25 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €4.07 to €26.10. The average product has 58 reviews, the count a new listing must catch up to.

Insektentränke

Pass

Insektentränke scores 76 out of 100, a Pass. Shoppers spend an estimated $162K a year here, search demand grew +364.1% this quarter, and an estimated 0.4% of orders come back.

Flapen Score: 76
76 / 100Top 2% of 2,017 Garten niches · +18 vs the category median of 58
Market size: €162K/yr616K searches / yr
90-day growth: +364.1%search demand this quarter
Competition: 27%top-5 click share · 52 brands · 80 sellers

Flapen Score

Insektentränke against its category

The dotted line is the Garten average. Past it, Insektentränke is stronger. Inside it, weaker.

76Pass

This niche Category average

See the method

Market

The Insektentränke market on Amazon at a glance

Shoppers on Amazon Germany searched for Insektentränke 616K times last year and spent an estimated €162K. The top 5 brands take 41% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 76 out of 100, a Pass.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 616K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +364.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €162K a year.

Searches, last 12 months: 616K
Growth, 90 days vs prior 90: +364.1%
Conversion, latest week: 1.8%
Market size, estimated: €162Ka year
Peak month: May64.4× the quietest month
Top search term: bienentränke214K searches a year

02 · Price

A sale here is worth €14.25.

Listings sell for €14.25 on average, from €4.07 to €26.10. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €14.25 that is €1K to €4K a year per listing.

Average price: €14.25under the $15 to $100 sweet spot
Price range: €4.07–€26.10
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 100–250
Revenue per listing a year: €1K–€4K
Returns: 0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 22.8% of listings are out of stock. The average listing ranks #291 within Gartendeko. It carries 58 reviews at 3.53 stars, so a new listing needs social proof before a better product.

Sponsored listings: 94%
Prime listings: 67%
Out of stock, average day: 22.8%
Average rank: #291in Gartendeko
Average rating: 3.53 starsAmazon Germany average 4.37 stars
Average reviews: 58per listing
Listings tracked: 82

04 · Newcomers

10 of last year's 60 launches cleared the first-year sales bar.

60 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 60
Successful launches: 10Amazon's first-year sales bar
Average brand age: 20 months

Products

Top Insektentränke products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

52 falling

Sellers

Top-5 brand share

41%

Top 20: 79%

Top-5 click share

27%

Top 20: 59%

Open market

54%

Brand 114%
Brand 28%
Brand 37%
Brand 47%
Brand 55%
Brand 65%

Demand

Insektentränke search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 64.4×

Search terms

Top Insektentränke search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

bienentränke214K/yr +363.9%1.4% conv.
insektentränke143K/yr +338.3%1.1% conv.
bienentränke keramik65K/yr +961.9%1.0% conv.
bienentränke für den garten38K/yr +39.3%1.4% conv.
insektentränke keramik21K/yr +512.8%0.8% conv.
insektentränke garten25K/yr +196.8%1.2% conv.
keramikblüten für bienen14K/yr +726.0%0.9% conv.
bienenblüten keramik12K/yr >1,000%1.1% conv.
keramikblumen für bienen9K/yr >1,000%1.0% conv.
insekten tränke12K/yr +384.5%0.9% conv.

Reviews and returns

What reviews say buyers love and hate about Insektentränke

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Qualität insgesamt”

30%of negative reviews mention “Gesamtgröße”

0.4%of orders come back

“Grösse”

A buyer, on “Gesamtgröße”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Insektentränke questions

Answered from the same tracked data.

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