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Insektenspray

Insektenspray clears our launch bar: a $1.8M/yr market growing +345.7% this quarter with returns at 0.4%.

Signals Trending

Flapen Score

70
Launch it

Top 8% of 2,017 Garten niches · +12 vs the category median of 58

Market size 91Growth 100Conversion 75Competition 26Returns 98Price range 71Avg price 70Brand share 25Review moat 60Quality gap 78
This niche Category average · 2,017 niches

Is Insektenspray profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Insektenspray is a €1.8M/yr Amazon Germany market (1.8M searches/yr). The top 5 brands hold 90% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Launch it — 70/100.

Insektenspray: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Yes. Search demand moved +345.7% over the last 90 days and 7.1% of searches end in a purchase.

€1.8M

revenue / yr

Units sold / yr125K
Search volume / yr+345.7%1.8M
Conversion rate7.1%
Avg price€14.34

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers9 · 61
Top-5 product click share69%
Open market10%
Avg brand age49 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement67%
New entrants (1y)3· 3 succeeded
Avg rating4.3★
Avg reviews1,105

Top Insektenspray products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

€0€177K€354K€532K€709K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

61

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

7%

  • ARDAP56%
  • Raid12%
  • Patronus12%
  • Nexa Lotte5%
  • inseko4%
  • Compo3%
  • Open — no brand owns it (3 brands, 7%)

Insektenspray demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.8MCVR7.1%Products15Brands9Top 5 Brands90%OOS Rate0.0%Rating4.3★Reviews1,105Avg BSR#13
125K75KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 9.5×

Top Insektenspray search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • insektenspray620K/yr
  • ardap ungezieferspray240K/yr
  • fliegenspray190K/yr
  • ardap158K/yr
  • raid insektenspray159K/yr
  • insektenspray für innenräume32K/yr
  • ungezieferspray72K/yr
  • fliegenspray für innenräume22K/yr
  • ardap spray50K/yr
  • ardap pro27K/yr

What reviews say buyers love and hate about Insektenspray

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Schädlings-/Insektenbekämpfung24%

Insekten Spray

beworben Vs Tatsächliches Produkt11%

Produkt funktioniert

Sprühen/Durchfluss10%

Super Spray

Qualität insgesamt10%

Super Produkt

Geruch8%

Angenehmer Duft

What buyers complain about

84% of reviews
Schädlings-/Insektenbekämpfung24%

Insekten

Funktionalität insgesamt19%

Unwirksam

Preis-Leistungs-Verhältnis16%

Schade ums Geld

Sprühen/Durchfluss8%

Bei mir funktioniert dieses Spray nicht, selbst nach mehmaligem Sprühen sind die fliehen wieder aktiv

Geruch6%

Es stinkt fürchterlich

Insektenspray return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
34%
2Sprühen/Durchfluss
13%
3Schädlings-/Insektenbekämpfung
12%
4beworben Vs Tatsächliches Produkt
7%
5Defekt Material/Teile
6%

Common Insektenspray questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Insektenspray 70/100 on Amazon Germany — Launch it. The niche generates €1.8M/yr across 15 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved +345.7% over the last 90 days.
Search demand for Insektenspray on Amazon Germany peaks in May–Jun–Jul–Aug, where the busiest month runs 9.5× the quietest.