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Hühnerfutter

Hühnerfutter shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

64
Worth a look

Top 24% of 2,017 Garten niches · +6 vs the category median of 58

Market size 72Growth 33Conversion 84Competition 65Returns 100Price range 72Avg price 95Brand share 54Review moat 74Quality gap 30
This niche Category average · 2,017 niches

Is Hühnerfutter profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Hühnerfutter is a €773K/yr Amazon Germany market (359K searches/yr). The top 5 brands hold 73% of demand. Verdict: Worth a look — 64/100.

Hühnerfutter: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +6.2% over the last 90 days and 9.3% of searches end in a purchase.

€773K

revenue / yr

Units sold / yr40K
Search volume / yr+6.2%359K
Conversion rate9.3%
Avg price€23.24

Who owns the niche?

The top 5 brands hold 73% of demand, so 27% of the market is open.

27%

open market share

Brands · sellers16 · 22
Top-5 product click share46%
Open market27%
Avg brand age51 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 29 products

Sponsored placement62%
New entrants (1y)8· 5 succeeded
Avg rating4.6★
Avg reviews555

Top Hühnerfutter products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

€0€31K€62K€93K€124K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

22

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

46%

Top 20: 91%

Open market

22%

  • STAWA33%
  • Eggersmann Körnerpick17%
  • deuka10%
  • Meine Hennen7%
  • Riga6%
  • Mühldorfer My Little Farm6%

Hühnerfutter demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume359KCVR9.3%Products29Brands16Top 5 Brands73%OOS Rate0.5%Rating4.6★Reviews555Avg BSR#75
9K7KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top Hühnerfutter search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • hühnerfutter250K/yr
  • hühnerfutter 25kg48K/yr
  • hühner futter15K/yr
  • hühnerfutter alleinfutter9K/yr
  • legehennenfutter7K/yr
  • hühnerfutter bio7K/yr
  • bio hühnerfutter6K/yr
  • zwerghühner futter4K/yr
  • geflügelfutter4K/yr
  • körnerfutter hühner4K/yr

What reviews say buyers love and hate about Hühnerfutter

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Qualität insgesamt37%

Top Qualität, super Produkt

Geschmack insgesamt16%

Bestes Hühnerfutter

Preis-Leistungs-Verhältnis11%

Preis Leistung okay

Haustierfreundlich8%

Top Futter Tiere nehmen es gut an

Geruch7%

riecht gut

What buyers complain about

73% of reviews
Preis-Leistungs-Verhältnis23%

Im normalen Handel bekommt man vergleichbare Ware teilweise günstiger

beworben Vs Tatsächliches Produkt7%

Entspricht nicht dem was auf der Packung steht

Funktionalität insgesamt6%

Leider ohne Erfolg

Geschmack insgesamt6%

Ob’s schmeckt bleibt abzuwarten.

Qualität insgesamt6%

Qualität ist schlecht

Common Hühnerfutter questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Hühnerfutter 64/100 on Amazon Germany — Worth a look. The niche generates €773K/yr across 29 tracked products. 5 of 8 products launched in the last 360 days are still selling. Search demand moved +6.2% over the last 90 days.
Search demand for Hühnerfutter on Amazon Germany is steady year-round — the busiest month runs 1.2× the quietest.