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Holzhaus Deko

Fail

Shoppers spend an estimated $7K a year here, so Holzhaus Deko is a Fail.

Flapen Score
43
43 / 100
Ranks 1,816 of 2,017 Garten niches · −15 vs the category median of 58
Market size
€7K/yr130K searches / yr
90-day growth
-36.9%search demand this quarter
Competition
35%top-5 click share · 24 brands · 81 sellers

Flapen Score

Holzhaus Deko against its category

The dotted line is the Garten average. Past it, Holzhaus Deko is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Holzhaus Deko market on Amazon at a glance

Shoppers on Amazon Germany searched for Holzhaus Deko 130K times last year and spent an estimated €7K. The top 5 brands take 68% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -36.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €7K a year.

Searches, last 12 months
130K
Growth, 90 days vs prior 90
-36.9%
Conversion, latest week
0.4%
Market size, estimated
€7Ka year
Peak month
November8.5× the quietest month
Top search term
holzhaus deko28K searches a year

02 · Price

A sale here is worth €13.98.

Listings sell for €13.98 on average, from €3.01 to €66.32. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €13.98 that is €0 to €1K a year per listing.

Average price
€13.98under the $15 to $100 sweet spot
Price range
€3.01–€66.32
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
2.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #613 within Gartenhäuser & Aufbewahrung. It carries 245 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
71%
Out of stock, average day
7.7%
Average rank
#613in Gartenhäuser & Aufbewahrung
Average rating
4.46 starsAmazon Germany average 4.37 stars
Average reviews
245per listing
Listings tracked
45

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Holzhaus Deko products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

24 falling

Sellers

81

Top-5 brand share

68%

Top 20: 98%

Top-5 click share

35%

Top 20: 74%

Open market

28%

  • Brand 133%
  • Brand 213%
  • Brand 39%
  • Brand 48%
  • Brand 55%
  • Brand 65%

Demand

Holzhaus Deko search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KHoliday '24Spike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.5×

Search terms

Top Holzhaus Deko search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • holzhaus deko28K/yr
  • holz haus10K/yr
  • holzhäuser deko11K/yr
  • kleines haus5K/yr
  • kleines holzhaus6K/yr
  • haus regal8K/yr
  • kleine holzhäuser7K/yr
  • deko haus holz6K/yr
  • holzhäuschen5K/yr
  • holzhäuser zum basteln8K/yr

Reviews and returns

What reviews say buyers love and hate about Holzhaus Deko

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Qualität insgesamt”
23%of negative reviews mention “Gesamtgröße”
2.4%of orders come back
“Viel zu klein”
A buyer, on “Gesamtgröße”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Holzhaus Deko questions

Answered from the same tracked data.