Is halloween hexe profitable to sell on Amazon Germany?

The niche generates €12K/yr across 51 tracked products. 0 of 16 products launched in the last 360 days are still selling. 90-day search growth is -0.2%. Flapen's verdict: Worth a look (53/100).

How competitive is the halloween hexe niche?

45 brands and 142 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 31% of demand.

What do buyers complain about in halloween hexe?

Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, beworben Vs Tatsächliches Produkt. The return rate is 2.0%.

When does demand for halloween hexe peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 14.5× the quietest.

What does it cost to enter the halloween hexe niche?

Listings span €3.89–€141.65; the average listing price is €15.06 (sweet spot $15–$100). The average incumbent carries 535 reviews — the moat a new listing must climb.

halloween hexe

Worth a look

Shows no brand lock-in (top 5 brands take 31% of clicks), but a small market ($12K/yr) keeps it on the watch list.

Brand share

Incredible31%

top-5 brand share — no brand owns this niche

Competition

Great27%

top-5 click share — an open shelf

Returns

Great2.0%

return rate — above 5% kills the launch gate

Avg price

Great€15.06

avg listing price — sweet spot $15–$100

Review moat

Good535.22

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good€3.89–€141.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-0.2%

90-day search growth — must beat 0% to launch

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad€12K

€12K/yr · 101K searches

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon Germany niche tracking, halloween hexe is a €12K/yr Amazon Germany market (101K searches/yr). The top 5 brands hold 31% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 53/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

halloween hexe market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: €15K–€19K; units × avg price
Conversion rate: 0.8%
Avg BSR: #1,052
Page quality: 0%
Prime: 90%
Sponsored: 69%
Out of stock: 27.4%
Avg brand age: 32 months
Avg seller age: 188 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

45 falling

Sellers

142

Top-5 brand share

31%

Top 20: 73%

Top-5 click share

27%

Top 20: 64%

Open market

65%

Yoljun7%
Boland6%
YSXY6%
HiiFeuer6%
JOYIN6%
FREEBLOSS4%

Demand & seasonality

Weekly Amazon search volume, last 84 weeks — -0.2% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 14.5×

Open Trend

Top halloween hexe search terms

hexen deko38K/yr +3.6%0.9% conv.
hexe deko10K/yr -14.7%0.8% conv.
witch deko8K/yr +2.6%0.1% conv.
hexe figur7K/yr -1.0%0.5% conv.
halloween hexe21K/yr +54.8%0.0% conv.
halloween deko hexe11K/yr -39.1%0.9% conv.
halloween hexe deko6K/yr -25.2%0.6% conv.

All search terms

Top halloween hexe products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Halloween Deko zum Aufhängen Geist Dekorationen Hänge-Deko Scary Hexe Geist Hängende Partei Dekoration Bars Haus Handwerk Ornamente für Party Nachtclub Outdoor Wandbehang Deko

YSXY€9.004.2★160 rev

HiiFeuer 3-teiliges Set Mittelalterliche Alchemie Gürtel-Elixierflaschen Fantasie Verstellbare Glasfläschchen Hexen & Zauberer Kostüm für Ren Faire (Braun A)

HiiFeuer€22.484.2★25 rev

FREEBLOSS 3 Satz Hexenglocken Türschutz Set Glöckchen Hexenglocken Windspiel Hexen Zubehör Boho Windspiel für Den Garten Segen Glocke für Veranda

FREEBLOSS€12.334.3★114 rev

Boland 73091 - Fliegende Hexe 65 cm Hängedeko für Halloween Party Deko Horror Deko für Karneval und Mottoparty

Boland€23.663.8★34 rev

Zutritt nur für Elfen Zauberer Einhörner Feen Hexen Kobolde Meerjungfrauen und Drachen - Blechschild mit lustigen Spruch - Metallschild mit Kordel und Saugnapf - Wanddeko oder Türdeko - 18x12cm

helges-shop€10.484.8★137 rev

Newest

by launch date

Dazzlewall 3er Set Vintage Boho Gothic Wandkunst Sonne & Mond Tarotkarten Blüten Geheimnisvolle Okkulte Wandbilder für Schlafzimmer Wohnzimmer Mit Rahmen 30x40 cm

Dazzlewall€21.0425 rev

7mo ago

Retro Blechschild für Hexen Fans HIER WOHNT EINE HEXE ...werden in Frösche verwandelt! Lustiger Spruch Warnhinweis Deko Schild 20 x 30 cm (Katze)

LuckyLinde€9.0723 rev

9mo ago

HiiFeuer 3-teiliges Set Mittelalterliche Alchemie Gürtel-Elixierflaschen Fantasie Verstellbare Glasfläschchen Hexen & Zauberer Kostüm für Ren Faire (Braun A)

HiiFeuer€22.4825 rev

9mo ago

Gleevio 24 Stück Hexen Tortendeko Halloween Deko Torte 6 Stile Halloween Cupcake Deko Hexenhüte Muffin Dekoration Geburtstag Tortendeko Hexen Hexenhüte Kuchendeko Halloweenparty Dekoration

Gleevio€5.1123 rev

11mo ago

HunicandIU Halloween Hexen Deko - Für Zuhause Magische Hexen Deko Beleuchtung Für Küche Schlafzimmer Fenster Garten ration Wohnzimmer

HunicandIU€12.780 rev

11mo ago

What buyers say about halloween hexe

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt20%

“Cool gemacht”

Preis-Leistungs-Verhältnis13%

“Preis Leistung super”

Helligkeit/Glanz/Glühen12%

“schönes flackerlicht”

beworben Vs Tatsächliches Produkt7%

“Produkt wie beschrieben”

Design insgesamt7%

“das Design macht richtig Spaß – klare Empfehlung!”

Materialqualität6%

“Das Material fühlt sich wertig an, nichts wackelt”

Gesamtgröße5%

“Schöne Größe”

Geschenk Zweck4%

“Ein Mega gutes Geschenk”

Papierqualität4%

“bin sehr zufrieden mit dem Papier!”

Stift/Bleistiftqualität3%

“Die Stifte mit den Hüten sind einwandfrei”

What buyers complain about

Qualität insgesamt22%

“Schlecht Qualität”

Gesamtgröße20%

“Stiel ist etwas zu kurz”

beworben Vs Tatsächliches Produkt10%

“Nicht das Produkt vom Bild”

Wecker/Timer-Genauigkeit7%

“Kein Timer”

Helligkeit/Glanz/Glühen5%

“Licht is so schwach”

Preis-Leistungs-Verhältnis4%

“Teuer ist nicht gleich gut”

Ebenheit4%

“Ich finde es sehr flach”

Dicke4%

“Insgesamt etwas dünnwandig”

Materialqualität4%

“besonders die Materialien wirken eher günstig.”

Haftung/Klebrigkeit2%

“Das Motiv der Mondscheinhexe fühlt sich aufgeklebt an”

Top return reasons

Gesamtgröße34%

Qualität insgesamt15%

beworben Vs Tatsächliches Produkt9%

Materialqualität8%

Defekt Material/Teile5%

Wecker/Timer-Genauigkeit4%

Farbe3%

Druckqualität3%

Dünn3%

Funktionalität insgesamt2%

Common questions

Is halloween hexe profitable to sell on Amazon Germany?: The niche generates €12K/yr across 51 tracked products. 0 of 16 products launched in the last 360 days are still selling. 90-day search growth is -0.2%. Flapen's verdict: Worth a look (53/100).
How competitive is the halloween hexe niche?: 45 brands and 142 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 31% of demand.
What do buyers complain about in halloween hexe?: Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, beworben Vs Tatsächliches Produkt. The return rate is 2.0%.
When does demand for halloween hexe peak?: Demand peaks in Sep–Oct–Nov; the busiest month runs 14.5× the quietest.
What does it cost to enter the halloween hexe niche?: Listings span €3.89–€141.65; the average listing price is €15.06 (sweet spot $15–$100). The average incumbent carries 535 reviews — the moat a new listing must climb.