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Geranien

Geranien shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

59
Worth a look

Top 44% of 2,017 Garten niches · +1 vs the category median of 58

Market size 4Growth 96Conversion 21Competition 61Returns 100Price range 62Avg price 79Brand share 12Review moat 91Quality gap 97
This niche Category average · 2,017 niches

Is Geranien profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Geranien is a €17K/yr Amazon Germany market (62K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 59/100.

Geranien: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +150.0% over the last 90 days and 1.7% of searches end in a purchase.

€17K

revenue / yr

Units sold / yr2K
Search volume / yr+150.0%62K
Conversion rate1.7%
Avg price€16.49

Who owns the niche?

The top 5 brands hold 95% of demand, so 5% of the market is open.

5%

open market share

Brands · sellers8 · 8
Top-5 product click share48%
Open market5%
Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.

0/100

page quality · 26 products

Sponsored placement62%
New entrants (1y)4· 0 succeeded
Avg rating3.8★
Avg reviews177

Top Geranien products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

€0€851€2K€3K€3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

8

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

48%

Top 20: 93%

Open market

3%

  • BALDUR Garten38%
  • Bloomique31%
  • exotenherz13%
  • unsere-gaertnerei-mueller9%
  • DUTCH BULBS EXCLUSIVE PLANTS FROM HOLLAND4%
  • Deine Gartenwelt2%
  • Open — no brand owns it (2 brands, 3%)

Geranien demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume62KCVR1.7%Products26Brands8Top 5 Brands95%OOS Rate17.2%Rating3.8★Reviews177Avg BSR#1,850
5K3KSpike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 45.9×

Top Geranien search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • geranien pflanzen echt25K/yr
  • geranien21K/yr
  • geranien hängend4K/yr
  • hängegeranien5K/yr
  • geranien stehend3K/yr
  • geranien pflanzen5K/yr

What reviews say buyers love and hate about Geranien

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Pflanzenwachstum46%

Wahre Blütenpracht

Qualität insgesamt25%

Top Ware

Geruch9%

Sehr kräftige und duftende Pflanzen

Preis-Leistungs-Verhältnis4%

spart viel Geld

Farbe3%

Sehr schöne Farbkombination

What buyers complain about

92% of reviews
Pflanzenwachstum32%

Blumen sind alle verfault

Qualität insgesamt17%

aber schlechte Qualität

Feucht/Trocken12%

vertrockneten Blüten

Preis-Leistungs-Verhältnis10%

Schade ums Geld

Gesamtgröße6%

sie sind mega und riesig geworden

Geranien return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Pflanzenwachstum
53%
2Feucht/Trocken
15%
3Qualität insgesamt
12%
4Defekt Material/Teile
12%
5Benutzerfreundlichkeit
6%

Common Geranien questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Geranien 59/100 on Amazon Germany — Worth a look. The niche generates €17K/yr across 26 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved +150.0% over the last 90 days.
Search demand for Geranien on Amazon Germany peaks in Mar–Apr–May–Jun, where the busiest month runs 45.9× the quietest.