Is Gartenzwerg profitable to sell on Amazon Germany?

Flapen scores Gartenzwerg 63 out of 100 on Amazon Germany, a Maybe. Shoppers spend €99K a year across 50 tracked products. 0 of the 11 products launched in the last year cleared the first-year sales bar. Search demand grew +81.0% in the last 90 days.

How competitive is the Gartenzwerg niche on Amazon Germany?

32 brands and 36 sellers compete in Gartenzwerg on Amazon Germany. The top 5 Gartenzwerg products take 36% of clicks, and the top 5 brands take 56%.

What do buyers complain about in Gartenzwerg?

Gartenzwerg buyers on Amazon Germany complain most about Gesamtgröße, Haftung/Klebrigkeit, and Geschenk Zweck. An estimated 1.1% of orders come back.

When does demand for Gartenzwerg peak?

Search demand for Gartenzwerg on Amazon Germany peaks in Apr–May–Jun–Jul, and the busiest month runs 4.7× the quietest.

What does it cost to enter the Gartenzwerg niche?

Gartenzwerg sells for €16.00 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €7.51 to €38.00. The average product has 339 reviews, the count a new listing must catch up to.

Gartenzwerg

Maybe

An estimated 1.1% of orders come back. But buyers convert on only 1.0% of searches, so Gartenzwerg is a Maybe.

Filters No Dominant Brand

Flapen Score: 63
63 / 100Top 28% of 2,017 Garten niches · +5 vs the category median of 58
Market size: €99K/yr605K searches / yr
90-day growth: +81.0%search demand this quarter
Competition: 36%top-5 click share · 32 brands · 36 sellers

Flapen Score

Gartenzwerg against its category

The dotted line is the Garten average. Past it, Gartenzwerg is stronger. Inside it, weaker.

63Maybe

This niche Category average

See the method

Market

The Gartenzwerg market on Amazon at a glance

Shoppers on Amazon Germany searched for Gartenzwerg 605K times last year and spent an estimated €99K. The top 5 brands take 56% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 605K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +81.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €99K a year.

Searches, last 12 months: 605K
Growth, 90 days vs prior 90: +81.0%
Conversion, latest week: 1.0%
Market size, estimated: €99Ka year
Peak month: May4.7× the quietest month
Top search term: gartenzwerg164K searches a year

02 · Price

A sale here is worth €16.00.

Listings sell for €16.00 on average, from €7.51 to €38.00. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €16.00 that is €2K to €4K a year per listing.

Average price: €16.00inside the $15 to $100 sweet spot
Price range: €7.51–€38.00
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 100–250
Revenue per listing a year: €2K–€4K
Returns: 1.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #179 within Gartendeko. It carries 339 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings: 58%
Prime listings: 90%
Out of stock, average day: 11.7%
Average rank: #179in Gartendeko
Average rating: 4.48 starsAmazon Germany average 4.37 stars
Average reviews: 339per listing
Listings tracked: 50

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months: 11
Successful launches: 0Amazon's first-year sales bar
Average brand age: 38 months

Products

Top Gartenzwerg products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

32 falling

Sellers

Top-5 brand share

56%

Top 20: 92%

Top-5 click share

36%

Top 20: 77%

Open market

39%

Brand 114%
Brand 213%
Brand 311%
Brand 411%
Brand 57%
Brand 65%

Demand

Gartenzwerg search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.7×

Search terms

Top Gartenzwerg search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

gartenzwerg164K/yr +66.7%0.7% conv.
gartenzwerge für außen136K/yr +78.0%0.9% conv.
gartenzwerg lustig66K/yr +112.1%0.9% conv.
gartenzwerge55K/yr +49.1%0.5% conv.
gartenzwerg groß25K/yr +60.2%0.2% conv.
lustige gartenzwerge21K/yr +119.5%0.8% conv.
gartenzwerge für außen lustig15K/yr +184.9%0.9% conv.
personalisierte gartenzwerge9K/yr >1,000%0.1% conv.
lustige gartendeko12K/yr +112.6%0.1% conv.
personalisierter gartenzwerg6K/yr >1,000%0.2% conv.

Reviews and returns

What reviews say buyers love and hate about Gartenzwerg

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Qualität insgesamt”

56%of negative reviews mention “Gesamtgröße”

1.1%of orders come back

“Diese Zwerge sind klein”

A buyer, on “Gesamtgröße”56% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Gartenzwerg questions

Answered from the same tracked data.

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