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Eazy Plug

Fail

Shoppers spend an estimated $42K a year here, so Eazy Plug is a Fail.

Flapen Score
43
43 / 100
Ranks 1,816 of 2,017 Garten niches · −15 vs the category median of 58
Market size
€42K/yr43K searches / yr
90-day growth
-22.6%search demand this quarter
Competition
63%top-5 click share · 11 brands · 32 sellers

Flapen Score

Eazy Plug against its category

The dotted line is the Garten average. Past it, Eazy Plug is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eazy Plug market on Amazon at a glance

Shoppers on Amazon Germany searched for Eazy Plug 43K times last year and spent an estimated €42K. The top 5 brands take 90% of clicks. Demand peaks in Mar–Apr. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 8.8% of those searches ended in a purchase.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -22.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €42K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
-22.6%
Conversion, latest week
8.8%
Market size, estimated
€42Ka year
Peak month
March1.9× the quietest month
Top search term
eazy plug15K searches a year

02 · Price

A sale here is worth €11.10.

Listings sell for €11.10 on average, from €6.31 to €23.23. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €11.10 that is €1K to €3K a year per listing.

Average price
€11.10under the $15 to $100 sweet spot
Price range
€6.31–€23.23
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 48% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #158 within Gewächshäuser & Ausrüstung zur Anzucht. It carries 42 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
48%
Out of stock, average day
2.6%
Average rank
#158in Gewächshäuser & Ausrüstung zur Anzucht
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
42per listing
Listings tracked
21

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Eazy Plug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

32

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

63%

Top 20: 99%

Open market

7%

  • Brand 173%
  • Brand 28%
  • Brand 35%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (5 brands, 7%)

Demand

Eazy Plug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr · busiest ÷ quietest = 1.9×

Search terms

Top Eazy Plug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eazy plug15K/yr
  • easy plugs4K/yr
  • anzuchtwürfel6K/yr
  • easy plug anzuchtwürfel5K/yr
  • easy plug4K/yr
  • easyplug3K/yr
  • eazy plug anzuchtwürfel3K/yr
  • eazy plugs2K/yr

Reviews and returns

What reviews say buyers love and hate about Eazy Plug

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Qualität insgesamt”
43%of negative reviews mention “Gesamtgröße”
0.3%of orders come back
“Die EazyPlugs sind sehr klein (2,5x2,5cm)”
A buyer, on “Gesamtgröße”43% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Eazy Plug questions

Answered from the same tracked data.