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Dekosteine

Fail

Prices span $3.93–$15.79, mostly outside the sweet spot, so Dekosteine is a Fail.

Flapen Score
37
37 / 100
Ranks 1,944 of 2,017 Garten niches · −21 vs the category median of 58
Market size
€48K/yr215K searches / yr
90-day growth
+0.1%search demand this quarter
Competition
70%top-5 click share · 13 brands · 21 sellers

Flapen Score

Dekosteine against its category

The dotted line is the Garten average. Past it, Dekosteine is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dekosteine market on Amazon at a glance

Shoppers on Amazon Germany searched for Dekosteine 215K times last year and spent an estimated €48K. The top 5 brands take 74% of clicks. Demand peaks in Jan. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €48K a year.

Searches, last 12 months
215K
Growth, 90 days vs prior 90
+0.1%
Conversion, latest week
2.3%
Market size, estimated
€48Ka year
Peak month
January1.6× the quietest month
Top search term
dekosteine83K searches a year

02 · Price

A sale here is worth €9.65.

Listings sell for €9.65 on average, from €3.93 to €15.79. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €9.65 that is €2K to €5K a year per listing.

Average price
€9.65under the $15 to $100 sweet spot
Price range
€3.93–€15.79
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
€2K–€5K
Returns
1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #31 within Gartendeko. It carries 670 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#31in Gartendeko
Average rating
4.47 starsAmazon Germany average 4.37 stars
Average reviews
670per listing
Listings tracked
14

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Dekosteine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

Brands

13 falling

Sellers

21

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

22%

  • Brand 147%
  • Brand 213%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Dekosteine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Dekosteine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dekosteine83K/yr
  • dekosteine für vasen44K/yr
  • deko steine29K/yr
  • deko steine für vasen22K/yr
  • dekokies9K/yr
  • kleine steine10K/yr
  • steine deko8K/yr
  • deko stein6K/yr
  • stein deko5K/yr
  • deko steine kleine198/yr

Reviews and returns

What reviews say buyers love and hate about Dekosteine

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “beworben Vs Tatsächliches Produkt”
79%of negative reviews mention “Gesamtgröße”
1.0%of orders come back
“als kleinere”
A buyer, on “Gesamtgröße”79% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dekosteine questions

Answered from the same tracked data.