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Bollerwagen

Pass

Bollerwagen scores 76 out of 100, a Pass. Shoppers spend an estimated $3.2M a year here, search demand grew +149.9% this quarter, and an estimated 1.5% of orders come back.

Flapen Score
76
76 / 100
Top 2% of 2,017 Garten niches · +18 vs the category median of 58
Market size
€3.2M/yr3.2M searches / yr
90-day growth
+149.9%search demand this quarter
Competition
21%top-5 click share · 45 brands · 60 sellers

Flapen Score

Bollerwagen against its category

The dotted line is the Garten average. Past it, Bollerwagen is stronger. Inside it, weaker.

76Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bollerwagen market on Amazon at a glance

Shoppers on Amazon Germany searched for Bollerwagen 3.2M times last year and spent an estimated €3.2M. The top 5 brands take 51% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 76 out of 100, a Pass.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 3.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +149.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €3.2M a year.

Searches, last 12 months
3.2M
Growth, 90 days vs prior 90
+149.9%
Conversion, latest week
1.3%
Market size, estimated
€3.2Ma year
Peak month
July6.3× the quietest month
Top search term
bollerwagen faltbar1.1M searches a year

02 · Price

A sale here is worth €76.34.

Listings sell for €76.34 on average, from €17.14 to €1133.61. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At €76.34 that is €19K to €38K a year per listing.

Average price
€76.34inside the $15 to $100 sweet spot
Price range
€17.14–€1133.61
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
€19K–€38K
Returns
1.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #68 within Handwagen. It carries 523 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
64%
Out of stock, average day
11.5%
Average rank
#68in Handwagen
Average rating
4.39 starsAmazon Germany average 4.37 stars
Average reviews
523per listing
Listings tracked
99

04 · Newcomers

26 of last year's 36 launches cleared the first-year sales bar.

36 products launched here in the last 12 months. 26 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
36
Successful launches
26Amazon's first-year sales bar
Average brand age
39 months

Products

Top Bollerwagen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

45 rising

Sellers

60

Top-5 brand share

51%

Top 20: 84%

Top-5 click share

21%

Top 20: 53%

Open market

45%

  • Brand 126%
  • Brand 27%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Bollerwagen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250K150KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 6.3×

Search terms

Top Bollerwagen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bollerwagen faltbar1.1M/yr
  • bollerwagen961K/yr
  • bollerwagen faltbar kinder302K/yr
  • faltbarer bollerwagen166K/yr
  • bollerwagen kinder111K/yr
  • handwagen94K/yr
  • bollerwagen luftreifen82K/yr
  • strandwagen41K/yr
  • bollerwagen strand32K/yr
  • bollerwagen faltbar luftreifen43K/yr

Reviews and returns

What reviews say buyers love and hate about Bollerwagen

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Stärke”
15%of negative reviews mention “Qualität insgesamt”
1.5%of orders come back
“Müll”
A buyer, on “Qualität insgesamt”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bollerwagen questions

Answered from the same tracked data.