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Blumenerde

Pass

Blumenerde scores 66 out of 100, a Pass. Shoppers spend an estimated $1.4M a year here, search demand grew +19.3% this quarter, and an estimated 0.1% of orders come back.

Flapen Score
66
66 / 100
Top 17% of 2,017 Garten niches · +8 vs the category median of 58
Market size
€1.4M/yr1.1M searches / yr
90-day growth
+19.3%search demand this quarter
Competition
45%top-5 click share · 18 brands · 65 sellers

Flapen Score

Blumenerde against its category

The dotted line is the Garten average. Past it, Blumenerde is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blumenerde market on Amazon at a glance

Shoppers on Amazon Germany searched for Blumenerde 1.1M times last year and spent an estimated €1.4M. The top 5 brands take 78% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 8.9% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved +19.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.4M a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
+19.3%
Conversion, latest week
8.9%
Market size, estimated
€1.4Ma year
Peak month
April5.0× the quietest month
Top search term
blumenerde406K searches a year

02 · Price

A sale here is worth €14.09.

Listings sell for €14.09 on average, from €3.76 to €34.81. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 3,000 to 4,000 of them. At €14.09 that is €42K to €56K a year per listing.

Average price
€14.09under the $15 to $100 sweet spot
Price range
€3.76–€34.81
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
100K–125K
Units per listing a year
3,000–4,000
Revenue per listing a year
€42K–€56K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

57% of listings pay for placement with sponsored ads. 49% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #122 within Pflanzenerde & Nährmedien. It carries 1,933 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
49%
Out of stock, average day
2.1%
Average rank
#122in Pflanzenerde & Nährmedien
Average rating
4.48 starsAmazon Germany average 4.37 stars
Average reviews
1,933per listing
Listings tracked
35

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
56 months

Products

Top Blumenerde products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 flat

Sellers

65

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

45%

Top 20: 82%

Open market

18%

  • Brand 128%
  • Brand 218%
  • Brand 318%
  • Brand 47%
  • Brand 57%
  • Brand 63%

Demand

Blumenerde search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 5.0×

Search terms

Top Blumenerde search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blumenerde406K/yr
  • erde147K/yr
  • blumenerde 70l günstig59K/yr
  • pflanzerde59K/yr
  • pflanzenerde48K/yr
  • zimmerpflanzen erde67K/yr
  • blumenerde 20 liter37K/yr
  • blumenerde 40l35K/yr
  • erde garten23K/yr
  • gartenerde25K/yr

Reviews and returns

What reviews say buyers love and hate about Blumenerde

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Qualität insgesamt”
19%of negative reviews mention “Schädlings-/Insektenbekämpfung”
0.1%of orders come back
“Fliegenproblem”
A buyer, on “Schädlings-/Insektenbekämpfung”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Blumenerde questions

Answered from the same tracked data.