Is bast profitable to sell on Amazon Germany?

The niche generates €63K/yr across 40 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -13.6%. Flapen's verdict: Worth a look (50/100).

How competitive is the bast niche?

28 brands and 51 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 52% of demand.

What do buyers complain about in bast?

Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Dicke. The return rate is 0.7%.

When does demand for bast peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the bast niche?

Listings span €2.25–€14.96; the average listing price is €8.21 (sweet spot $15–$100). The average incumbent carries 282 reviews — the moat a new listing must climb.

bast

Worth a look

Shows low returns (0.7%), but prices mostly outside the sweet spot ($2.25–$14.96) keeps it on the watch list.

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Review moat

Great281.73

avg incumbent reviews — the moat a new listing must climb

Brand share

Great52%

top-5 brand share — no brand owns this niche

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Bad€8.21

avg listing price — sweet spot $15–$100

Growth

Bad-13.6%

90-day search growth — must beat 0% to launch

Market size

Bad€63K

€63K/yr · 172K searches

Price range

Bad€2.25–€14.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon Germany niche tracking, bast is a €63K/yr Amazon Germany market (172K searches/yr). The top 5 brands hold 52% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

bast market data

Units sold / yr: 8K–10K; avg 100–250/product
Revenue / yr: €66K–€82K; units × avg price
Conversion rate: 4.5%
Avg BSR: #231
Page quality: 0%
Prime: 88%
Sponsored: 68%
Out of stock: 17.2%
Avg brand age: 39 months
Avg seller age: 186 days

Competition & brand share

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

Brands

28 falling

Sellers

Top-5 brand share

52%

Top 20: 93%

Top-5 click share

40%

Top 20: 81%

Open market

43%

La cordeline16%
LEREATI14%
TENAX12%
G2PLUS6%
CAMAL5%
Abio5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.6% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top bast search terms

bast102K/yr -36.2%3.4% conv.
raffia11K/yr +85.9%1.4% conv.
raffia garn9K/yr +236.3%1.1% conv.
bastband12K/yr +10.9%5.0% conv.
bast band9K/yr +9.0%5.7% conv.
naturbast8K/yr -3.1%9.2% conv.
raffia bast5K/yr +31.8%1.7% conv.
bastband natur5K/yr -13.9%9.2% conv.
strohband4K/yr +23.3%2.6% conv.
geschenkband bast4K/yr +13.6%3.5% conv.

All search terms

Top bast products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

TENAX Natürliche Raphia 50 g Bindeband für Pflanzen und Gartenarbeit Handwerk Basteln Dekoration und Geschenkverpackungen

TENAX€2.254.3★235 rev

La Cordeline Bast 100% natürlich 2 x 50 g zum Binden von Pflanzen Basteln Geschenkverpackung Dekoration DIY

La cordeline€4.954.6★128 rev

LEREATI Raffia Garn zum Häkeln Bastband Natur 3mm x 300m Papiergarn Geschenkbänder Bändchengarn zum Häkeln Papierdraht zum Häkeltaschen Körbe Hüte Geschenkverpackung (Helles Kaffee)

LEREATI€9.214.2★357 rev

CAMAL Raffia Garn zum Häkeln Von Taschen 2mm x 300m Geflochten Raffia Papierdraht Weich Bastgarn Bast zum Stricken Tasche Strandmütze DIY Handarbeiten (Helles Kaffee)

CAMAL€9.514.0★94 rev

Natural Raffia Ribbon Raffia Grass - Sukh Raffia Straw for Florist Bouquets Decoration Crafts Ribbon for Gift Wrapping Christmas Birthday Gift Raffia Grass Wrap Ribbon Natural Materials

Sukh€6.034.4★2,411 rev

Newest

by launch date

Raffia Garn Zum HäKeln 2mm X 300m Natur Bast Papierdraht Zum Basteln Papiergarn Bast Band Natur Geschenkband Papierkordel Papiergarn FüR KöRbe Diy Handwerksprojekte HüTe Taschen

maileiduo€9.6013 rev

5mo ago

2 Rollen Raffia Bastband 400M Naturbast Papierband Packschnur Geschenkverpackung Raffia Papierschnur für Handwerksprojekte DIY Dekoration Weben und Gärtnern

UCFBWO€10.2811 rev

8mo ago

Bast Raffia Naturbast 5 Stück Natürliches Bastband 250g Bindebast Baststrohhalm für Floristen Garten Hochzeit

lbxtswpl€10.187 rev

10mo ago

LEREATI Raffia Garn zum Häkeln von Taschen 3mm x 200m Flach Papierdraht Bast Band Natur Paketschnur Papiergarn Raffia Bast zum Häkeln Handtasche Körbe Hüte Geschenkverpackung (Helles Kaffee)

LEREATI€8.3713 rev

1y ago

Raffia Garn für Häkeln & Stricken MeriWoolArt Papiro Papiergarn 100g Knäuel (130m) für Makramee Sommerhüte Taschen DIY Bastelprojekte & Wohnaccessoires Umweltfreundliches Bastgarn 1322

MERIWOOLART€5.0745 rev

1y ago

What buyers say about bast

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt20%

“Super Qualität”

Farbe13%

“Farbe wie abgebildet”

beworben Vs Tatsächliches Produkt9%

“Genau so”

Geschenk Zweck9%

“Für Deko oder Geschenksverpackung”

Materialqualität9%

“Material ist ok”

Preis-Leistungs-Verhältnis7%

“Preis/Leistung top”

Stärke7%

“robust”

Benutzerfreundlichkeit5%

“Praxistauglich”

Design insgesamt4%

“Wenn man den Dreh heraus hat, kann man ganz viel damit gestalten”

Schneiden/Trimmen4%

“Sehr stabil zum häkeln”

What buyers complain about

Qualität insgesamt31%

“Ein Bündel Müll”

Gesamtgröße17%

“Wenig lange Stücke”

Dicke17%

“Sehr dünn”

Stärke8%

“Zig kleine dünne Stücke”

Funktionalität insgesamt6%

“es erfüllt bei weitem nicht den Zweck.”

Benutzerfreundlichkeit2%

“es gibt jedoch einen kleinen Kritikpunkt bei der Handhabung.”

Hartes Gefühl2%

“Mein Kritikpunkt: Die Schnur ist sehr rauh”

Top return reasons

Farbe30%

Dünn19%

Gesamtgröße11%

Materialqualität7%

Qualität insgesamt6%

Kompatibilität – insgesamt5%

Preis-Leistungs-Verhältnis4%

beworben Vs Tatsächliches Produkt3%

Hartes Gefühl3%

Funktionalität insgesamt2%

Common questions

Is bast profitable to sell on Amazon Germany?: The niche generates €63K/yr across 40 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -13.6%. Flapen's verdict: Worth a look (50/100).
How competitive is the bast niche?: 28 brands and 51 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 52% of demand.
What do buyers complain about in bast?: Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Dicke. The return rate is 0.7%.
When does demand for bast peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the bast niche?: Listings span €2.25–€14.96; the average listing price is €8.21 (sweet spot $15–$100). The average incumbent carries 282 reviews — the moat a new listing must climb.