Skip to content

Aquarium Kies

soft demand (-30.9% this quarter) — Aquarium Kies doesn't clear our bar today.

Flapen Score

37
Skip it

Ranks 1,944 of 2,017 Garten niches · −21 vs the category median of 58

Market size 32Growth 10Conversion 35Competition 13Returns 98Price range 40Avg price 66Brand share 34Review moat 54Quality gap 40
This niche Category average · 2,017 niches

Is Aquarium Kies profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Aquarium Kies is a €148K/yr Amazon Germany market (379K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 37/100.

Aquarium Kies: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -30.9% over the last 90 days and 2.8% of searches end in a purchase.

€148K

revenue / yr

Units sold / yr20K
Search volume / yr-30.9%379K
Conversion rate2.8%
Avg price€13.87

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers9 · 16
Top-5 product click share85%
Open market15%
Avg brand age56 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 9 products

Sponsored placement89%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews1,338

Top Aquarium Kies products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

€0€30K€59K€89K€118K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

16

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

11%

  • mituso60%
  • Samore7%
  • Pleinfelder Quarzsand6%
  • KARLOR6%
  • Dehner6%
  • RIFNY4%
  • Open — no brand owns it (3 brands, 11%)

Aquarium Kies demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume379KCVR2.8%Products9Brands9Top 5 Brands85%OOS Rate4.5%Rating4.5★Reviews1,338Avg BSR#62
10K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 1.7×

Top Aquarium Kies search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • aquarium kies154K/yr
  • aquarium sand110K/yr
  • aquarienkies21K/yr
  • aquariumkies18K/yr
  • kies aquarium15K/yr
  • aquariensand11K/yr
  • aquarium kies 25kg14K/yr
  • aquariumsand12K/yr
  • sand aquarium10K/yr
  • aquarium kies 10kg6K/yr

What reviews say buyers love and hate about Aquarium Kies

What buyers mention most, as a share of all reviews.

What buyers love

98% of reviews
Qualität insgesamt31%

Super Ware

Preis-Leistungs-Verhältnis21%

Preis-Leistung super

beworben Vs Tatsächliches Produkt19%

erfühlt alle erwartungen

Filterung6%

Funktioniert bei mir deutlich besser als filterbälle

Verzierungs/Stickereiqualität4%

Tolle Dekosteine

What buyers complain about

100% of reviews
Helligkeit/Glanz/Glühen17%

Haben nicht geleuchtet

Kontamination17%

sich der Inhalt überall verteilt

Geruch17%

das Tödet die Pflanzenwurzel dadurch Stinkt das Aquariumwasser ständig nach verfaulften Eiern.

Einfache Reinigung17%

nur etwas staubig

Auslaufsicher17%

das Substrat ist ausgelaufen.

Aquarium Kies return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
23%
2Defekt Material/Teile
22%
3Auslaufsicher
8%
4Kompatibilität – insgesamt
7%
5Gewicht schwer
7%

Common Aquarium Kies questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Aquarium Kies 37/100 on Amazon Germany — Skip it. The niche generates €148K/yr across 9 tracked products. Search demand moved -30.9% over the last 90 days.
Search demand for Aquarium Kies on Amazon Germany peaks in Jan–Feb, where the busiest month runs 1.7× the quietest.