Cap Herren

Shoppers searched for this 7.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +109.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.6M a year.

Searches, last 12 months

7.4M

Growth, 90 days vs prior 90

+109.3%

Conversion, latest week

1.2%

Market size, estimated

€1.6Ma year

Peak month

June3.0× the quietest month

Top search term

cap herren1.4M searches a year

Listings sell for €17.31 on average, from €6.15 to €38.62. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,000 to 1,250 of them. At €17.31 that is €17K to €22K a year per listing.

Average price

€17.31inside the $15 to $100 sweet spot

Price range

€6.15–€38.62

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

100K–125K

Units per listing a year

1,000–1,250

Revenue per listing a year

€17K–€22K

Returns

3.3%of orders · Amazon Germany median 1.1%

80% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #145 within Accessoires. It carries 4,206 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

83%

Out of stock, average day

2.4%

Average rank

#145in Accessoires

Average rating

4.47 starsAmazon Germany average 4.37 stars

Average reviews

4,206per listing

Listings tracked

102

14 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

5Amazon's first-year sales bar

Average brand age

50 months