Xplora

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €41K a year.

Searches, last 12 months

31K

Growth, 90 days vs prior 90

-1.3%

Conversion, latest week

1.8%

Market size, estimated

€41Ka year

Peak month

September3.1× the quietest month

Top search term

xplora x513K searches a year

Listings sell for €71.87 on average, from €4.15 to €178.35. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €71.87 that is €0 to €7K a year per listing.

Average price

€71.87inside the $15 to $100 sweet spot

Price range

€4.15–€178.35

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

€0–€7K

Returns

8.3%of orders · Amazon Germany median 1.1%

84% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #288 within Smartwatch Zubehör. It carries 1,243 reviews at 3.84 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

97%

Out of stock, average day

3.7%

Average rank

#288in Smartwatch Zubehör

Average rating

3.84 starsAmazon Germany average 4.37 stars

Average reviews

1,243per listing

Listings tracked

32

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

23 months