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Tile

Fail

The top 5 brands take 100% of clicks, so Tile is a Fail.

Flapen Score
44
44 / 100
Ranks 838 of 1,823 Elektronik & Foto niches · on the category median
Market size
€119K/yr85K searches / yr
90-day growth
-7.8%search demand this quarter
Competition
75%top-5 click share · 2 brands · 14 sellers

Flapen Score

Tile against its category

The dotted line is the Elektronik & Foto average. Past it, Tile is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tile market on Amazon at a glance

Shoppers on Amazon Germany searched for Tile 85K times last year and spent an estimated €119K. All 2 brands take every click. Demand peaks in Jul–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €119K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
-7.8%
Conversion, latest week
3.7%
Market size, estimated
€119Ka year
Peak month
December1.8× the quietest month
Top search term
tile tracker46K searches a year

02 · Price

A sale here is worth €38.13.

Listings sell for €38.13 on average, from €19.61 to €81.56. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At €38.13 that is €10K to €19K a year per listing.

Average price
€38.13inside the $15 to $100 sweet spot
Price range
€19.61–€81.56
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
250–500
Revenue per listing a year
€10K–€19K
Returns
1.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #95 within Navigation, GPS & Zubehör. It carries 6,777 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#95in Navigation, GPS & Zubehör
Average rating
4.02 starsAmazon Germany average 4.37 stars
Average reviews
6,777per listing
Listings tracked
14

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
23 months

Products

Top Tile products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

14

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Brand 198%
  • Brand 22%

Demand

Tile search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Spike '24Holiday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Dec · busiest ÷ quietest = 1.8×

Search terms

Top Tile search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tile tracker46K/yr
  • tile30K/yr
  • tile mate9K/yr
  • tile tracker gps193/yr

Reviews and returns

What reviews say buyers love and hate about Tile

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Montage/Installation”
16%of negative reviews mention “Konnektivität – insgesamt”
1.5%of orders come back
“Bluetooth kopplung nicht möglich”
A buyer, on “Konnektivität – insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Tile questions

Answered from the same tracked data.