Switch 2

Shoppers searched for this 12.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €4.0M a year.

Searches, last 12 months

12.2M

Growth, 90 days vs prior 90

-6.4%

Conversion, latest week

0.6%

Market size, estimated

€4.0Ma year

Peak month

June3.7× the quietest month

Top search term

nintendo switch 26.2M searches a year

Listings sell for €55.29 on average, from €5.55 to €274.32. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 8,000 to 10,000 of them. At €55.29 that is €442K to €553K a year per listing.

Average price

€55.29inside the $15 to $100 sweet spot

Price range

€5.55–€274.32

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

100K–125K

Units per listing a year

8,000–10,000

Revenue per listing a year

€442K–€553K

Returns

0.8%of orders · Amazon Germany median 1.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #54 within Fernseher & Heimkino. It carries 8,120 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

7.7%

Average rank

#54in Fernseher & Heimkino

Average rating

4.42 starsAmazon Germany average 4.37 stars

Average reviews

8,120per listing

Listings tracked

6

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

32 months