- Flapen Score
- 33 / 100Ranks 1,596 of 1,823 Elektronik & Foto niches · −11 vs the category median of 4433
- Market size
- €187K/yr189K searches / yr
- 90-day growth
- +3.1%search demand this quarter
- Competition
- 54%top-5 click share · 5 brands · 187 sellers
Flapen Score
Suunto against its category
The dotted line is the Elektronik & Foto average. Past it, Suunto is stronger. Inside it, weaker.
Market
The Suunto market on Amazon at a glance
Shoppers on Amazon Germany searched for Suunto 189K times last year and spent an estimated €187K. All 5 brands take every click. Demand peaks in Jul–Nov. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €187K a year.
- Searches, last 12 months
- 189K
- Growth, 90 days vs prior 90
- +3.1%
- Conversion, latest week
- 0.4%
- Market size, estimated
- €187Ka year
- Peak month
- July1.9× the quietest month
- Top search term
- suunto170K searches a year
02 · Price
A sale here is worth €260.56.
Listings sell for €260.56 on average, from €30.97 to €536.35. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €260.56 that is €0 to €26K a year per listing.
- Average price
- €260.56above the $15 to $100 sweet spot
- Price range
- €30.97–€536.35
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€26K
- Returns
- 5.5%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Tragbare Technologie. It carries 1,319 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #41in Tragbare Technologie
- Average rating
- 4.28 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,319per listing
- Listings tracked
- 27
04 · Newcomers
7 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Suunto products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SUUNTO 9 Peak Pro Multisport Uhr - Robust Outdoor Smartwatch Saphirglas Bildschirm & 100m Wasserdicht Leicht & Dünn Präzise GPS Lange Akkulaufzeit Pulsmessung am Handgelenk
- Price
- €166.35
- Rating
- 4.0/5
- Reviews
- 980
- Age
- 3y ago

SUUNTO Race S Laufuhr mit AMOLED Touchscreen Zweifrequenz GPS Sportuhr Krone & Tastenbedienung HRV & Schlafverfolgung KI-basierter Trainingsplan Kostenlose Offline-Karten 50m Wasserdicht
- Price
- €204.59
- Rating
- 4.4/5
- Reviews
- 465
- Age
- 2y ago

Suunto Core Outdoor-Uhr mit Höhenmesser Barometer und Kompass All Black
- Price
- €95.52
- Rating
- 4.1/5
- Reviews
- 16,366
- Age
- 17y ago

SUUNTO Vertical Abenteuer Uhr - GPS Smartwatch Zweifrequenz GPS Navigation Kostenlose Offline-Karten mit Solarladung Akkulaufzeit bis zu 65 Tagen Militärgeprüftes Gehäuse 100m Wasserdichtigkeit
- Price
- €311.46
- Rating
- 4.2/5
- Reviews
- 143
- Age
- 3y ago

SUUNTO Race 2 GPS Sportuhr Helles 1.5-Inch AMOLED Touchsreen Schlankeres und Leichteres Design 16-Tage Akkulaufzeit Offline-Karten Prezise Navigation 115+ Sportmodi Erweiterte Trainingsmesswerte
- Price
- €357.31
- Rating
- 4.6/5
- Reviews
- 246
- Age
- 10mo ago
Trending
estimated 90-day click momentum
SUUNTO Vertical Abenteuer Uhr - GPS Smartwatch Zweifrequenz GPS Navigation Kostenlose Offline-Karten mit Solarladung Akkulaufzeit bis zu 65 Tagen Militärgeprüftes Gehäuse 100m Wasserdichtigkeit
- Price
- €342.18
- Rating
- 3.9/5
- Reviews
- 51
- Age
- 2y ago

SUUNTO Run GPS-Laufuhr 1 32 AMOLED-Touchscreen Leichtgewicht Multisport Aktivitätentracker Präzises GPS Herzfrequenz-/Schlaf-Tracking 12 Tage Akkulaufzeit 4GB Offline-Musikspeicher
- Price
- €161.38
- Rating
- 4.3/5
- Reviews
- 61
- Age
- 1y ago

SUUNTO Run GPS Laufuhr 1 32 AMOLED-Touchscreen Leichtgewicht Multisport Aktivitätentracker Präzises GPS Herzfrequenz-/Schlaf-Tracking 12 Tage Akkulaufzeit 4GB Offline-Musikspeicher
- Price
- €161.75
- Rating
- 4.2/5
- Reviews
- 206
- Age
- 1y ago

SUUNTO Vertical 2 Abenteuer-Uhr Dual-Frequenz GPS 115+ Sportmodi 1 5 Zoll Touchscreen Kostenlose globale Offline-Karten 40 Tage Akkulaufzeit Für Training & tägliche Abenteuer
- Price
- €536.35
- Rating
- 4.4/5
- Reviews
- 147
- Age
- 9mo ago

Suunto Unisex Brustgurt für Erwachsene Schwarz M Chest Strap Black
- Price
- €30.97
- Rating
- 4.0/5
- Reviews
- 56
- Age
- 5y ago
Newest
by launch date
Amazfit Active Max 48mm Smartwatch 1 5 AMOLED-Display 25 Tage Akku Offline-Karten NFC GPS 4GB Speicher 170+ Sportmodi 5 ATM Wasserschutz Herzfrequenz- & Schlaftracking für Android & iPhone
- Price
- €125.02
- Rating
- 4.5/5
- Reviews
- 886
- Age
- 6mo ago

SUUNTO Vertical 2 Abenteuer-Uhr Dual-Frequenz GPS 115+ Sportmodi 1 5 Zoll Touchscreen Kostenlose globale Offline-Karten 40 Tage Akkulaufzeit Für Training & tägliche Abenteuer
- Price
- €451.24
- Rating
- 4.4/5
- Reviews
- 147
- Age
- 9mo ago

SUUNTO Vertical 2 Abenteuer-Uhr Dual-Frequenz GPS 115+ Sportmodi 1 5 Zoll Touchscreen Kostenlose globale Offline-Karten 40 Tage Akkulaufzeit Für Training & tägliche Abenteuer
- Price
- €536.35
- Rating
- 4.4/5
- Reviews
- 147
- Age
- 9mo ago

SUUNTO Race 2 GPS Sportuhr Helles 1.5-Inch AMOLED Touchsreen Schlankeres und Leichteres Design 16-Tage Akkulaufzeit Offline-Karten Prezise Navigation 115+ Sportmodi Erweiterte Trainingsmesswerte
- Price
- €357.31
- Rating
- 4.6/5
- Reviews
- 246
- Age
- 10mo ago

SUUNTO Race 2 GPS Sportuhr Helles 1.5-Inch AMOLED Touchsreen Schlankeres und Leichteres Design 16-Tage Akkulaufzeit Offline-Karten Prezise Navigation 115+ Sportmodi Erweiterte Trainingsmesswerte
- Price
- €384.02
- Rating
- 4.6/5
- Reviews
- 246
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 flat
Sellers
187
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
54%
Top 20: 95%
Open market
0%
- SUUNTO86%
- Suunto11%
- Polar2%
- Amazfit1%
- Garmin1%
Demand
Suunto search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Nov · busiest ÷ quietest = 1.9×
Search terms
Top Suunto search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- suunto170K/yr
- suunto uhr6K/yr
- sunto4K/yr
- suunto smartwatch herren4K/yr
- suunto uhren herren5K/yr
Reviews and returns
What reviews say buyers love and hate about Suunto
We read the reviews and the return reasons for every product selling here.
“Akku hält knappe 19-20 Tage”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Suunto questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









