Surfans

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €106K a year.

Searches, last 12 months

104K

Growth, 90 days vs prior 90

-15.2%

Conversion, latest week

0.8%

Market size, estimated

€106Ka year

Peak month

December1.6× the quietest month

Top search term

hifi walker17K searches a year

Listings sell for €121.68 on average, from €9.97 to €357.60. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €121.68 that is €0 to €12K a year per listing.

Average price

€121.68above the $15 to $100 sweet spot

Price range

€9.97–€357.60

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

€0–€12K

Returns

4.6%of orders · Amazon Germany median 1.1%

58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 29.8% of listings are out of stock. The average listing ranks #196 within Tragbare Geräte. It carries 517 reviews at 3.91 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

100%

Out of stock, average day

29.8%

Average rank

#196in Tragbare Geräte

Average rating

3.91 starsAmazon Germany average 4.37 stars

Average reviews

517per listing

Listings tracked

36

22 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

22

Successful launches

7Amazon's first-year sales bar

Average brand age

34 months