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Schallplatten

Maybe

The top 5 brands take only 39% of clicks. But buyers convert on only 0.6% of searches, so Schallplatten is a Maybe.

Flapen Score
56
56 / 100
Top 8% of 1,823 Elektronik & Foto niches · +12 vs the category median of 44
Market size
€69K/yr601K searches / yr
90-day growth
-27.1%search demand this quarter
Competition
35%top-5 click share · 42 brands · 53 sellers

Flapen Score

Schallplatten against its category

The dotted line is the Elektronik & Foto average. Past it, Schallplatten is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schallplatten market on Amazon at a glance

Shoppers on Amazon Germany searched for Schallplatten 601K times last year and spent an estimated €69K. The top 5 brands take 39% of clicks. Demand peaks in Nov–Dec. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 601K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -27.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €69K a year.

Searches, last 12 months
601K
Growth, 90 days vs prior 90
-27.1%
Conversion, latest week
0.6%
Market size, estimated
€69Ka year
Peak month
December3.3× the quietest month
Top search term
schallplatten554K searches a year

02 · Price

A sale here is worth €19.80.

Listings sell for €19.80 on average, from €3.95 to €106.29. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €19.80 that is €0 to €2K a year per listing.

Average price
€19.80inside the $15 to $100 sweet spot
Price range
€3.95–€106.29
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #526 within Fernseher & Heimkino. It carries 469 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
96%
Out of stock, average day
10.3%
Average rank
#526in Fernseher & Heimkino
Average rating
4.11 starsAmazon Germany average 4.37 stars
Average reviews
469per listing
Listings tracked
50

04 · Newcomers

0 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Schallplatten products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

42 falling

Sellers

53

Top-5 brand share

39%

Top 20: 77%

Top-5 click share

35%

Top 20: 67%

Open market

57%

  • Brand 118%
  • Brand 26%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Schallplatten search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.3×

Search terms

Top Schallplatten search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schallplatten554K/yr
  • schallplatten deko37K/yr
  • deko schallplatten6K/yr
  • schallplatten deko wand4K/yr

Reviews and returns

What reviews say buyers love and hate about Schallplatten

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Qualität insgesamt”
15%of negative reviews mention “beworben Vs Tatsächliches Produkt”
1.3%of orders come back
“Irreführende Beschreibung - Man bekommt nicht das was man erwartet”
A buyer, on “beworben Vs Tatsächliches Produkt”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Schallplatten questions

Answered from the same tracked data.