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Reiseadapter

Maybe

An estimated 1.2% of orders come back. But demand is soft, at -22.7% this quarter, so Reiseadapter is a Maybe.

Flapen Score
51
51 / 100
Top 20% of 1,823 Elektronik & Foto niches · +7 vs the category median of 44
Market size
€736K/yr884K searches / yr
90-day growth
-22.7%search demand this quarter
Competition
66%top-5 click share · 14 brands · 94 sellers

Flapen Score

Reiseadapter against its category

The dotted line is the Elektronik & Foto average. Past it, Reiseadapter is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Reiseadapter market on Amazon at a glance

Shoppers on Amazon Germany searched for Reiseadapter 884K times last year and spent an estimated €736K. The top 5 brands take 79% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 5.5% of those searches ended in a purchase.

Shoppers searched for this 884K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €736K a year.

Searches, last 12 months
884K
Growth, 90 days vs prior 90
-22.7%
Conversion, latest week
5.5%
Market size, estimated
€736Ka year
Peak month
October1.6× the quietest month
Top search term
reiseadapter weltweit230K searches a year

02 · Price

A sale here is worth €15.24.

Listings sell for €15.24 on average, from €7.88 to €34.12. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At €15.24 that is €46K to €61K a year per listing.

Average price
€15.24inside the $15 to $100 sweet spot
Price range
€7.88–€34.12
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
50K–60K
Units per listing a year
3,000–4,000
Revenue per listing a year
€46K–€61K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #69 within Netzkabel, Verteiler & Adapter. It carries 1,633 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#69in Netzkabel, Verteiler & Adapter
Average rating
4.49 starsAmazon Germany average 4.37 stars
Average reviews
1,633per listing
Listings tracked
18

04 · Newcomers

5 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
5Amazon's first-year sales bar
Average brand age
35 months

Products

Top Reiseadapter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 flat

Sellers

94

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

16%

  • Brand 129%
  • Brand 226%
  • Brand 310%
  • Brand 48%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (8 brands, 16%)

Demand

Reiseadapter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KPrime Day '24Spike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Reiseadapter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • reiseadapter weltweit230K/yr
  • reiseadapter156K/yr
  • reisestecker120K/yr
  • universal adapter92K/yr
  • travel adapter55K/yr
  • reisestecker adapter weltweit58K/yr
  • anker reiseadapter18K/yr
  • universal travel adapter12K/yr
  • reise adapter steckdose16K/yr
  • travel adapter worldwide16K/yr

Reviews and returns

What reviews say buyers love and hate about Reiseadapter

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Portabilität”
20%of negative reviews mention “Kompatibilität – insgesamt”
1.2%of orders come back
“Inkompatibel für Schukostecker”
A buyer, on “Kompatibilität – insgesamt”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Reiseadapter questions

Answered from the same tracked data.