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Polfilter

Fail

Shoppers spend an estimated $58K a year here, so Polfilter is a Fail.

Flapen Score
47
47 / 100
Top 35% of 1,823 Elektronik & Foto niches · +3 vs the category median of 44
Market size
€58K/yr89K searches / yr
90-day growth
+17.9%search demand this quarter
Competition
53%top-5 click share · 11 brands · 21 sellers

Flapen Score

Polfilter against its category

The dotted line is the Elektronik & Foto average. Past it, Polfilter is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Polfilter market on Amazon at a glance

Shoppers on Amazon Germany searched for Polfilter 89K times last year and spent an estimated €58K. The top 5 brands take 93% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €58K a year.

Searches, last 12 months
89K
Growth, 90 days vs prior 90
+17.9%
Conversion, latest week
2.7%
Market size, estimated
€58Ka year
Peak month
November1.4× the quietest month
Top search term
cpl filter21K searches a year

02 · Price

A sale here is worth €24.40.

Listings sell for €24.40 on average, from €5.86 to €66.71. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €24.40 that is €0 to €2K a year per listing.

Average price
€24.40inside the $15 to $100 sweet spot
Price range
€5.86–€66.71
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
2.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #28 within Foto- & Videozubehör. It carries 1,676 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.3%
Average rank
#28in Foto- & Videozubehör
Average rating
4.28 starsAmazon Germany average 4.37 stars
Average reviews
1,676per listing
Listings tracked
30

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Polfilter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

21

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

53%

Top 20: 89%

Open market

5%

  • Brand 173%
  • Brand 28%
  • Brand 36%
  • Brand 44%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (5 brands, 5%)

Demand

Polfilter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KPrime Day '25Spike '25Black Friday '25JunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Polfilter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cpl filter21K/yr
  • polfilter18K/yr
  • polfilter 67mm14K/yr
  • cpl filter handy11K/yr
  • cpl filter 67mm8K/yr
  • polarisationsfilter8K/yr
  • cpl3K/yr
  • polarisationsfilter handy4K/yr
  • pol filter2K/yr

Reviews and returns

What reviews say buyers love and hate about Polfilter

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Qualität insgesamt”
16%of negative reviews mention “Qualität insgesamt”
2.9%of orders come back
“Kurzum Schrott für hochwertige Kameras/Handys”
A buyer, on “Qualität insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Polfilter questions

Answered from the same tracked data.