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Page Turner

Fail

Demand is soft, at -29.9% this quarter, so Page Turner is a Fail.

Flapen Score
39
39 / 100
Ranks 1,289 of 1,823 Elektronik & Foto niches · −5 vs the category median of 44
Market size
€122K/yr171K searches / yr
90-day growth
-29.9%search demand this quarter
Competition
77%top-5 click share · 7 brands · 10 sellers

Flapen Score

Page Turner against its category

The dotted line is the Elektronik & Foto average. Past it, Page Turner is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Page Turner market on Amazon at a glance

Shoppers on Amazon Germany searched for Page Turner 171K times last year and spent an estimated €122K. The top 5 brands take 95% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 4.8% of those searches ended in a purchase.

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -29.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €122K a year.

Searches, last 12 months
171K
Growth, 90 days vs prior 90
-29.9%
Conversion, latest week
4.8%
Market size, estimated
€122Ka year
Peak month
December2.6× the quietest month
Top search term
kindle fernbedienung58K searches a year

02 · Price

A sale here is worth €14.98.

Listings sell for €14.98 on average, from €8.40 to €26.89. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At €14.98 that is €7K to €11K a year per listing.

Average price
€14.98under the $15 to $100 sweet spot
Price range
€8.40–€26.89
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
€7K–€11K
Returns
2.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #556 within eBook-Reader & -Zubehör. It carries 1,834 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
13.3%
Average rank
#556in eBook-Reader & -Zubehör
Average rating
4.30 starsAmazon Germany average 4.37 stars
Average reviews
1,834per listing
Listings tracked
11

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
18 months

Products

Top Page Turner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

10

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

2%

  • Brand 163%
  • Brand 215%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Page Turner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Page Turner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kindle fernbedienung58K/yr
  • kindle page turner17K/yr
  • kindle fernbedienung umblättern18K/yr
  • kindle umblätterhilfe12K/yr
  • fernbedienung kindle11K/yr
  • kindle klicker6K/yr
  • page turner kindle7K/yr
  • kindle seitenwender6K/yr
  • kindle umblättern fernbedienung6K/yr
  • tolino fernbedienung7K/yr

Reviews and returns

What reviews say buyers love and hate about Page Turner

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Benutzerfreundlichkeit”
16%of negative reviews mention “Haltbarkeit”
2.1%of orders come back
“Nach nur 3 Monaten defekt”
A buyer, on “Haltbarkeit”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Page Turner questions

Answered from the same tracked data.