Is objektiv profitable to sell on Amazon Germany?

The niche generates €958K/yr across 83 tracked products. 5 of 9 products launched in the last 360 days are still selling. 90-day search growth is -7.2%. Flapen's verdict: Skip it (39/100).

How competitive is the objektiv niche?

14 brands and 204 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 96% of demand.

What do buyers complain about in objektiv?

Top complaints mined from reviews: Linsen, Preis-Leistungs-Verhältnis, Qualität insgesamt. The return rate is 6.8% — above our launch gate.

When does demand for objektiv peak?

Demand peaks in Jul–Oct–Nov; the busiest month runs 2.1× the quietest.

What does it cost to enter the objektiv niche?

Listings span €18.17–€2368.88; the average listing price is €529.93 (sweet spot $15–$100). The average incumbent carries 1,151 reviews — the moat a new listing must climb.

objektiv

Skip it

Pricing outside the sweet spot ($529.93 avg) — this niche doesn't clear our bar today.

Competition

Great22%

top-5 click share — an open shelf

Market size

Great€958K

€958K/yr · 646K searches

Review moat

Good1,151.06

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-7.2%

90-day search growth — must beat 0% to launch

Returns

Bad6.8%

return rate — above 5% kills the launch gate

Brand share

Bad96%

top-5 brand share — brand-locked demand

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Price range

Bad€18.17–€2368.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Bad€529.93

avg listing price — sweet spot $15–$100

Signals High Returns High Price

According to Flapen's Amazon Germany niche tracking, objektiv is a €958K/yr Amazon Germany market (646K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jul–Oct–Nov. Verdict: Skip it — 39/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

objektiv market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: €795K–€1.1M; units × avg price
Conversion rate: 0.3%
Avg BSR: #177
Page quality: 0%
Prime: 90%
Sponsored: 61%
Out of stock: 3.4%
Avg brand age: 68 months
Avg seller age: 187 days

Competition & brand share

Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.

Brands

14 rising

Sellers

204

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

22%

Top 20: 60%

Open market

Canon53%
Sony32%
Sigma7%
VILTROX2%
TAMRON1%
TTARTISAN1%
Open — no brand owns it (8 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.2% search growth over the last 90 days.

Peak months: Jul, Oct, Nov · busiest ÷ quietest = 2.1×

Open Trend

Top objektiv search terms

objektiv75K/yr -2.0%0.0% conv.
canon rf objektive69K/yr -9.1%0.3% conv.
canon rf62K/yr -8.1%0.3% conv.
kamera-objektive53K/yr -17.6%0.0% conv.
sony e mount objektiv51K/yr -21.1%0.2% conv.
canon objektiv47K/yr +10.2%0.3% conv.
sony objektiv40K/yr -0.6%0.3% conv.
e mount objektiv36K/yr -2.6%0.1% conv.
canon ef objektive29K/yr -5.2%0.3% conv.
tamron20K/yr +4.0%0.0% conv.

All search terms

Top objektiv products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Canon RF 75-300mm F4-5.6 Objektiv | Leichtes Telezoom-Objektiv für Tier- & Sportfotografie | Mit Autofokus-Motor & Super-Spectra-Beschichtung | Kompatibel mit Canon EOS R Systemkameras

Canon€198.124.4★253 rev

Canon RF Objektiv 100-400mm F5.6-8 IS USM Tele-Zoom mit 5 5-Stufen-Bildstabilisator für Sport & Natur | Kompatibel mit EOS R System

Canon€512.164.6★731 rev

Sony SEL70350G 70350mm F4.56.3 G OSS Supertele-Zoom (APS-C E-Mount Objektiv mit Bildstabilisierung ideal für Natur Sport & Reisen kompatibel mit Sony ZV-E10 A6400 & A6700)

Sony€499.484.7★1,519 rev

Canon Objektiv RF 24-105mm F4L is USM Lens Zoomobjektiv Teleobjektiv passend für Kameras der EOS R-Serie (77mm Filtergewinde Bildstabilisator Nano USM Motor Witterungsschutz) schwarz

Canon€935.294.6★459 rev

Sony SEL-50F18F 50mm f/1.8 Festbrennweite für Sony E-Mount (APS-C und Vollformat lichtstark leiser Autofokus ideal für Porträts kompatibel mit Sony A7-Serie & ZV-E1 A6000-Serie & ZV-E10)

Sony€125.534.4★7,195 rev

Newest

by launch date

Canon Objektiv RF 45mm F1.2 STM Festbrennweiten -Objektiv mit F1 2 Lichtstärke ideal für Porträtfotografie Kompatibel mit Canon EOS R System

Canon€414.0355 rev

8mo ago

Canon RF 75-300mm F4-5.6 Objektiv | Leichtes Telezoom-Objektiv für Tier- & Sportfotografie | Mit Autofokus-Motor & Super-Spectra-Beschichtung | Kompatibel mit Canon EOS R Systemkameras

Canon€198.12253 rev

1y ago

Canon RF 28-70mm F2.8 is STM Standard-Zoomobjektiv für EOS R Kameras mit 5 5-Stufen-Bildstabilisator Witterungsschutz in kompakter und Leichter Bauweise

Canon€847.69122 rev

1y ago

Canon RF Objektiv 28mm F2.8 STM Weitwinkel-Festbrennweite für Vollformat kompakt für Landschaft Reisen & Street | Kompatibel mit EOS R System

Canon€231.34176 rev

3y ago

Canon RF-S Objektiv 18-150mm F3.5-6.3 IS STM Zoomobjektiv mit 4 5-Stufen-Stabilisator für Reisen & Naturfotografie | Kompatibel mit EOS R System

Canon€354.66120 rev

4y ago

What buyers say about objektiv

What buyers praise and complain about, mined from review topics.

What buyers love

Linsen36%

“Bestes Einsteiger Objektiv”

Bild/Bildklarheit10%

“Perfekt für Portrait Fotos”

Preis-Leistungs-Verhältnis10%

“Super Preis-Leistung”

Qualität insgesamt9%

“super produkt”

Autofokus5%

“Der Autofokus funktionier auch super”

zoomen2%

“Schärfe für soviel Zoom okay”

Gesamtgröße2%

“Passt perfekt aus Canon EOS850D”

beworben Vs Tatsächliches Produkt2%

“Macht was es soll”

Öffnung2%

“Mit das beste Objektiv was ich je bessen habe”

Gewicht leicht2%

“Gewicht ok”

What buyers complain about

Linsen13%

“Bajonett defekt – Objektiv nicht sicher verwendbar”

Preis-Leistungs-Verhältnis9%

“Trotz hohem Preis”

Qualität insgesamt8%

“Nichts herausragendes”

Autofokus8%

“Allerdings sollte man wissen, worauf man sich einlässt: Das Objektiv arbeitet vollständig manuell – kein Autofokus, keine Bildstabilisierung”

Produktzustand5%

“Nicht neu”

Bild/Bildklarheit4%

“Nicht die Kamera macht das Foto”

Gesamtgröße3%

“der extender passt nicht, wenn das objektiv nicht eingefahren ist,”

Gewicht schwer3%

“Etwas schwer”

Öffnung2%

“die 1.7 Blende ist eh unbrauchbar.”

Betrachtungswinkel anzeigen1%

“verschiedene Blendenstufen ausprobiert leider immer unzufrieden,”

Top return reasons

Linsen24%

Kompatibilität – insgesamt16%

Gesamtgröße10%

Bild/Bildklarheit8%

Autofokus6%

zoomen4%

Funktionalität insgesamt3%

Qualität insgesamt3%

Produktzustand3%

Bild/Videostabilisierung3%

Common questions

Is objektiv profitable to sell on Amazon Germany?: The niche generates €958K/yr across 83 tracked products. 5 of 9 products launched in the last 360 days are still selling. 90-day search growth is -7.2%. Flapen's verdict: Skip it (39/100).
How competitive is the objektiv niche?: 14 brands and 204 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in objektiv?: Top complaints mined from reviews: Linsen, Preis-Leistungs-Verhältnis, Qualität insgesamt. The return rate is 6.8% — above our launch gate.
When does demand for objektiv peak?: Demand peaks in Jul–Oct–Nov; the busiest month runs 2.1× the quietest.
What does it cost to enter the objektiv niche?: Listings span €18.17–€2368.88; the average listing price is €529.93 (sweet spot $15–$100). The average incumbent carries 1,151 reviews — the moat a new listing must climb.