Monokular

Shoppers searched for this 358K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €269K a year.

Searches, last 12 months

358K

Growth, 90 days vs prior 90

+12.4%

Conversion, latest week

1.5%

Market size, estimated

€269Ka year

Peak month

July1.3× the quietest month

Top search term

monokular108K searches a year

Listings sell for €50.51 on average, from €5.86 to €331.97. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €50.51 that is €0 to €5K a year per listing.

Average price

€50.51inside the $15 to $100 sweet spot

Price range

€5.86–€331.97

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

€0–€5K

Returns

4.0%of orders · Amazon Germany median 1.1%

91% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 14.2% of listings are out of stock. The average listing ranks #75 within Kamera & Foto. It carries 1,627 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

96%

Out of stock, average day

14.2%

Average rank

#75in Kamera & Foto

Average rating

4.10 starsAmazon Germany average 4.37 stars

Average reviews

1,627per listing

Listings tracked

47

13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months