Mini Handy

Shoppers searched for this 596K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €189K a year.

Searches, last 12 months

596K

Growth, 90 days vs prior 90

-14.4%

Conversion, latest week

0.5%

Market size, estimated

€189Ka year

Peak month

July1.4× the quietest month

Top search term

mini handy217K searches a year

Listings sell for €66.24 on average, from €32.71 to €318.20. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €66.24 that is €0 to €7K a year per listing.

Average price

€66.24inside the $15 to $100 sweet spot

Price range

€32.71–€318.20

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

€0–€7K

Returns

1.4%of orders · Amazon Germany median 1.1%

39% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 33.1% of listings are out of stock. The average listing ranks #603 within Handys & Smartphones. It carries 279 reviews at 3.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

39%

Prime listings

100%

Out of stock, average day

33.1%

Average rank

#603in Handys & Smartphones

Average rating

3.48 starsAmazon Germany average 4.37 stars

Average reviews

279per listing

Listings tracked

28

20 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

20

Successful launches

4Amazon's first-year sales bar

Average brand age

32 months