Light Phone

Shoppers searched for this 237K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -33.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €268K a year.

Searches, last 12 months

237K

Growth, 90 days vs prior 90

-33.7%

Conversion, latest week

6.8%

Market size, estimated

€268Ka year

Peak month

November3.1× the quietest month

Top search term

handy licht46K searches a year

Listings sell for €16.68 on average, from €10.40 to €30.47. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At €16.68 that is €8K to €13K a year per listing.

Average price

€16.68inside the $15 to $100 sweet spot

Price range

€10.40–€30.47

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

€8K–€13K

Returns

2.4%of orders · Amazon Germany median 1.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #64 within Foto- & Videozubehör. It carries 1,032 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

8.9%

Average rank

#64in Foto- & Videozubehör

Average rating

4.29 starsAmazon Germany average 4.37 stars

Average reviews

1,032per listing

Listings tracked

18

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

27 months