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Kopfhörer Handy

Fail

Prices span $7.50–$13.82, mostly outside the sweet spot, so Kopfhörer Handy is a Fail.

Flapen Score
40
40 / 100
Ranks 1,202 of 1,823 Elektronik & Foto niches · −4 vs the category median of 44
Market size
€27K/yr40K searches / yr
90-day growth
+2.2%search demand this quarter
Competition
75%top-5 click share · 9 brands · 90 sellers

Flapen Score

Kopfhörer Handy against its category

The dotted line is the Elektronik & Foto average. Past it, Kopfhörer Handy is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kopfhörer Handy market on Amazon at a glance

Shoppers on Amazon Germany searched for Kopfhörer Handy 40K times last year and spent an estimated €27K. The top 5 brands take 86% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 5.8% of those searches ended in a purchase.

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €27K a year.

Searches, last 12 months
40K
Growth, 90 days vs prior 90
+2.2%
Conversion, latest week
5.8%
Market size, estimated
€27Ka year
Peak month
July1.5× the quietest month
Top search term
samsung kopfhörer mit kabel usb c6K searches a year

02 · Price

A sale here is worth €11.49.

Listings sell for €11.49 on average, from €7.50 to €13.82. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At €11.49 that is €1K to €3K a year per listing.

Average price
€11.49under the $15 to $100 sweet spot
Price range
€7.50–€13.82
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #198 within Kopfhörer & Zubehör. It carries 5,110 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
100%
Out of stock, average day
5.9%
Average rank
#198in Kopfhörer & Zubehör
Average rating
4.12 starsAmazon Germany average 4.37 stars
Average reviews
5,110per listing
Listings tracked
11

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
21 months

Products

Top Kopfhörer Handy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

9 rising

Sellers

90

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

9%

  • Brand 152%
  • Brand 213%
  • Brand 311%
  • Brand 46%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (3 brands, 9%)

Demand

Kopfhörer Handy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Kopfhörer Handy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • samsung kopfhörer mit kabel usb c6K/yr
  • akg kopfhörer usb c11K/yr
  • samsung kopfhörer usb c7K/yr
  • samsung usb c kopfhörer4K/yr
  • usb c kopfhörer samsung6K/yr
  • kopfhörer usb c samsung4K/yr
  • samsung headset usb c892/yr

Reviews and returns

What reviews say buyers love and hate about Kopfhörer Handy

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Audioqualität”
21%of negative reviews mention “Haltbarkeit”
1.0%of orders come back
“1 Monat danach defekt”
A buyer, on “Haltbarkeit”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Kopfhörer Handy questions

Answered from the same tracked data.