Kopfhörer Airpods
FailThe top 5 brands take 100% of clicks, so Kopfhörer Airpods is a Fail.
- Flapen Score
- 43 / 100Ranks 935 of 1,823 Elektronik & Foto niches · −1 vs the category median of 4443
- Market size
- €619K/yr386K searches / yr
- 90-day growth
- -12.4%search demand this quarter
- Competition
- 51%top-5 click share · 3 brands · 136 sellers
Flapen Score
Kopfhörer Airpods against its category
The dotted line is the Elektronik & Foto average. Past it, Kopfhörer Airpods is stronger. Inside it, weaker.
Market
The Kopfhörer Airpods market on Amazon at a glance
Shoppers on Amazon Germany searched for Kopfhörer Airpods 386K times last year and spent an estimated €619K. All 3 brands take every click. Demand peaks in Oct–Nov. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 386K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €619K a year.
- Searches, last 12 months
- 386K
- Growth, 90 days vs prior 90
- -12.4%
- Conversion, latest week
- 2.4%
- Market size, estimated
- €619Ka year
- Peak month
- November3.2× the quietest month
- Top search term
- sony in ear kopfhörer70K searches a year
02 · Price
A sale here is worth €65.77.
Listings sell for €65.77 on average, from €5.12 to €222.67. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €65.77 that is €16K to €33K a year per listing.
- Average price
- €65.77inside the $15 to $100 sweet spot
- Price range
- €5.12–€222.67
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €16K–€33K
- Returns
- 4.9%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #76 within Kopfhörer & Zubehör. It carries 5,004 reviews at 4.08 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #76in Kopfhörer & Zubehör
- Average rating
- 4.08 starsAmazon Germany average 4.37 stars
- Average reviews
- 5,004per listing
- Listings tracked
- 30
04 · Newcomers
5 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Kopfhörer Airpods products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 falling
Sellers
136
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
51%
Top 20: 90%
Open market
0%
- Brand 173%
- Brand 226%
- Brand 31%
- Open — no brand owns it (0%)
Demand
Kopfhörer Airpods search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 3.2×
Search terms
Top Kopfhörer Airpods search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sony in ear kopfhörer70K/yr
- sennheiser in ear69K/yr
- sony earbuds43K/yr
- sony kopfhörer mit kabel36K/yr
- sony in ear30K/yr
- sony in ear kopfhörer bluetooth17K/yr
- sony kopfhörer in ear15K/yr
- in ear kopfhörer bluetooth sony13K/yr
- kopfhörer mit kabel sony12K/yr
- sony buds11K/yr
Reviews and returns
What reviews say buyers love and hate about Kopfhörer Airpods
We read the reviews and the return reasons for every product selling here.
“Ersatz super Sound”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kopfhörer Airpods questions
Answered from the same tracked data.









