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Joint

Maybe

Returns run at only 0.4% of orders. But shoppers spend only $70K a year here, so Joint is a Maybe.

Flapen Score
51
51 / 100
Top 20% of 1,823 Elektronik & Foto niches · +7 vs the category median of 44
Market size
€70K/yr74K searches / yr
90-day growth
-7.7%search demand this quarter
Competition
48%top-5 click share · 13 brands · 30 sellers

Flapen Score

Joint against its category

The dotted line is the Elektronik & Foto average. Past it, Joint is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Joint market on Amazon at a glance

Shoppers on Amazon Germany searched for Joint 74K times last year and spent an estimated €70K. The top 5 brands take 82% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

7.4% of searches ended in a purchase last week.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. In the latest week, 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €70K a year.

Searches, last 12 months
74K
Growth, 90 days vs prior 90
-7.7%
Conversion, latest week
7.4%
Market size, estimated
€70Ka year
Top search term
joint54K searches a year

02 · Price

A sale here is worth €12.82.

Listings sell for €12.82 on average, from €3.45 to €52.55. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €12.82 that is €0 to €1K a year per listing.

Average price
€12.82under the $15 to $100 sweet spot
Price range
€3.45–€52.55
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

7% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #62 within Elektronische Zigaretten, Shishas & Zubehör. It carries 536 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
7%
Prime listings
97%
Out of stock, average day
11.2%
Average rank
#62in Elektronische Zigaretten, Shishas & Zubehör
Average rating
4.47 starsAmazon Germany average 4.37 stars
Average reviews
536per listing
Listings tracked
30

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top Joint products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

€0€3K€7K€10K€14K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

30

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

48%

Top 20: 88%

Open market

14%

  • UBUNG62%
  • EKNA7%
  • Zetla5%
  • PARTY DISCOUNT4%
  • Alien Puff4%
  • GRANNY'S WEED4%
  • Open — no brand owns it (7 brands, 14%)

Demand

Joint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.7× · 11 of 12 months tracked

Search terms

Top Joint search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • joint54K/yr
  • ubung9K/yr
  • ubung hülsen4K/yr
  • joints3K/yr
  • ubung cones4K/yr

Reviews and returns

What reviews say buyers love and hate about Joint

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Funktionalität insgesamt19%−0.19

Funktioniert Null

Funktioniert nicht

Geht echt schlecht

Qualität insgesamt18%+1.51

Müll

Qualität unterirdisch

Totaler dreck

Haltbarkeit16%−0.11

Kurze Haltbarkeit

Keine Woche durchgehalten

Leider schnell kaputt gegangen

Filterung8%−0.06

Schlechte Filter

Leider kein Filter

Funktioniert nicht mit Aktivkohlefilter 6mm

Benutzerfreundlichkeit6%+0.72

Es ist sehr unhandlich

Für mich nicht praktisch, umständlich Bedienung

Schlecht zu bedienen

Love

Qualität insgesamt30%+1.51

Beste Qualität

Top Produkt

Artikel ist super

Benutzerfreundlichkeit14%+0.72

Handhabung:

Für mich ist das Set vor allem wegen der einfachen Handhabung interessant

Einfach und perfekt

beworben Vs Tatsächliches Produkt10%+0.77

Erfüllt seinen Zweck

entspricht den Erwartungen

Besser als erwartet

Preis-Leistungs-Verhältnis10%+0.27

Preis-Leistung top, gibt nicht viel zu sagen

der Preis passt

gut und günstig

Gesamtgröße6%+0.14

Passt

Die perfekte Größe

Passen perfekt und ist gut zu verstauen

Return

0.4% Return rate 0% Fixable by listing

Funktionalität insgesamt32%█▆▇▅▇▆

Funktioniert Null

Funktioniert nicht

Geht echt schlecht

Gesamtgröße12%▄▄▃▅▃█

Leider zu klein

Qualität insgesamt10%▆▂▅▂█▇

Müll

Qualität unterirdisch

Totaler dreck

Haltbarkeit9%▄▅▁█▁▃

Kurze Haltbarkeit

Keine Woche durchgehalten

Leider schnell kaputt gegangen

Defekt Material/Teile7%█▆▅▃▁▁

FAQ

Common Joint questions

Answered from the same tracked data.