Insta 360 X5
FailThe top 5 brands take 100% of clicks, so Insta 360 X5 is a Fail.
- Flapen Score
- 41 / 100Ranks 1,110 of 1,823 Elektronik & Foto niches · −3 vs the category median of 4441
- Market size
- €5.9M/yr2.3M searches / yr
- 90-day growth
- +9.9%search demand this quarter
- Competition
- 57%top-5 click share · 4 brands · 86 sellers
Flapen Score
Insta 360 X5 against its category
The dotted line is the Elektronik & Foto average. Past it, Insta 360 X5 is stronger. Inside it, weaker.
Market
The Insta 360 X5 market on Amazon at a glance
Shoppers on Amazon Germany searched for Insta 360 X5 2.3M times last year and spent an estimated €5.9M. All 4 brands take every click. Demand peaks in Jan–Feb–Mar–Apr–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €5.9M a year.
- Searches, last 12 months
- 2.3M
- Growth, 90 days vs prior 90
- +9.9%
- Conversion, latest week
- 0.8%
- Market size, estimated
- €5.9Ma year
- Peak month
- December6.0× the quietest month
- Top search term
- insta 360844K searches a year
02 · Price
A sale here is worth €312.62.
Listings sell for €312.62 on average, from €76.32 to €538.51. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At €312.62 that is €156K to €234K a year per listing.
- Average price
- €312.62above the $15 to $100 sweet spot
- Price range
- €76.32–€538.51
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €156K–€234K
- Returns
- 5.3%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #30 within Kamera & Foto. It carries 1,009 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #30in Kamera & Foto
- Average rating
- 4.42 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,009per listing
- Listings tracked
- 22
04 · Newcomers
10 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 21 months
Products
Top Insta 360 X5 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Insta360 X4 Air Starter-Bundle 165 g leichte 8K 360-Kamera Unsichtbarer Selfie-Stick Wechsel-Linsen Aufnehmen & dann ausrichten integr. Windschutz FlowState-Stabilisierung KI-gestützte App
- Price
- €315.28
- Rating
- 4.7/5
- Reviews
- 453
- Age
- 8mo ago

Insta360 X5 Must-Have-Bundle - wasserdichte 8K 360-Kamera Führend bei wenig Licht Unsichtbarer Selfie-Stick-Effekt robuste & auswechselbare Linsen 3 h Akku Integr. Windschutz Stabilisierung
- Price
- €523.53
- Rating
- 4.6/5
- Reviews
- 1,007
- Age
- 1y ago

Insta360 X5-8K 360 Actionkamera Unterwasserkamera Sportkamera für wenig Licht Unsichtbarer Selfie-Stick-Effekt austauschbare Linse 3 h Akku mit Stabilisierung Dreifach-KI-Chip
- Price
- €452.88
- Rating
- 4.6/5
- Reviews
- 1,706
- Age
- 1y ago

Insta360 X4 Standard-Bundle - wasserdichte 8K 360 Action-Kamera 4K Weitwinkel-Video unsichtbarer Selfie-Stick-Effekt Abnehmbarer Objektivschutz 135 Minuten Akkulaufzeit KI-Bearbeitung
- Price
- €303.75
- Rating
- 4.6/5
- Reviews
- 1,699
- Age
- 1y ago

DJI Osmo 360 Standard Combo 360 Grad Kamera mit 1-Zoll Sensor Natives 8K-360 Video 120MP Panoramafotos 100 Min 8K Aufnahme Wasserdicht Kompakte Action Cam & Vlog Kamera für Reisen und Sport
- Price
- €308.98
- Rating
- 4.4/5
- Reviews
- 1,673
- Age
- 11mo ago
Trending
estimated 90-day click momentum
Insta360 Snap Selfie-Bildschirm mit Licht Magnetischer 4K Selfie-Monitor für Selfies Vlogging Kompatibel mit iPhone 15/16/17 Pro Einstellbares Licht Touchscreen-Steuerung Kabel-Sofortverbindung
- Price
- €76.32
- Rating
- 4.2/5
- Reviews
- 358
- Age
- 3mo ago

Insta360 X5 Motorrad-Bundle - wasserdichte 8K 360-Kamera robuste austauschbare Linsen 3 h Akku klarer Sound Stabilisierung Unsichtbarer Selfie-Stick-Effekt führend bei wenig Licht
- Price
- €538.03
- Rating
- 4.7/5
- Reviews
- 153
- Age
- 1y ago

Hiwoor Action Cam Mit Touchscreen 8-Stunden-Akku Wasserdicht 30M 120 Weitwinkel WLAN + 64 GB Karte Unterwasserkamera & 10+ Zubehör für Radfahren Reisen Haustiere und Sport
- Price
- €92.51
- Rating
- 3.0/5
- Reviews
- 13
- Age
- 7mo ago

DJI Osmo Nano Standard Combo (64GB) - 4K/60fps kleine Vlogging-Kamera mit 1/1 3 Sensor 143 Weitwinkel-Video 200 min Aufnahmezeit schneller Datentransfer POV-Kamera 4K für Sport Vlog
- Price
- €217.50
- Rating
- 4.3/5
- Reviews
- 606
- Age
- 9mo ago

DJI Osmo Action 4 Essential-Combo 4K/120fps Action Cam mit 1/1 3-Zoll-Sensor Unterwasserkamera Atemberaubende Low-Light-Aufnahmen 10-Bit und D-Log M-Farbleistung Langlebiger 1.770 mAh Akku
- Price
- €157.64
- Rating
- 4.7/5
- Reviews
- 1,717
- Age
- 1y ago
Newest
by launch date
Insta360 Snap Selfie-Bildschirm mit Licht Magnetischer 4K Selfie-Monitor für Selfies Vlogging Kompatibel mit iPhone 15/16/17 Pro Einstellbares Licht Touchscreen-Steuerung Kabel-Sofortverbindung
- Price
- €76.32
- Rating
- 4.2/5
- Reviews
- 358
- Age
- 3mo ago

DJI Osmo 360 Essential Combo 360 Kamera mit 1-Zoll 360 Aufnahmen Natives 8K 360 Video 1 2 m unsichtbarer Selfie-Stick-Kit verlängerte Akkulaufzeit mit 2 Akkus
- Price
- €332.28
- Rating
- 4.4/5
- Reviews
- 1,673
- Age
- 6mo ago

Hiwoor Action Cam Mit Touchscreen 8-Stunden-Akku Wasserdicht 30M 120 Weitwinkel WLAN + 64 GB Karte Unterwasserkamera & 10+ Zubehör für Radfahren Reisen Haustiere und Sport
- Price
- €92.51
- Rating
- 3.0/5
- Reviews
- 13
- Age
- 7mo ago

Insta360 X5 Must-Have-Bundle - wasserdichte 8K 360-Kamera Führend bei wenig Licht Unsichtbarer Selfie-Stick-Effekt robuste & auswechselbare Linsen 3 h Akku
- Price
- €538.51
- Rating
- 4.6/5
- Reviews
- 33
- Age
- 7mo ago

Insta360 X4 Air Starter-Bundle 165 g leichte 8K 360-Kamera Unsichtbarer Selfie-Stick Wechsel-Linsen Aufnehmen & dann ausrichten integr. Windschutz FlowState-Stabilisierung KI-gestützte App
- Price
- €315.28
- Rating
- 4.7/5
- Reviews
- 453
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 rising
Sellers
86
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
57%
Top 20: 98%
Open market
0%
- Insta36078%
- DJI18%
- AKASO3%
- Hiwoor1%
- Open — no brand owns it (0%)
Demand
Insta 360 X5 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Apr, Dec · busiest ÷ quietest = 6.0×
Search terms
Top Insta 360 X5 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- insta 360844K/yr
- insta 360 x5294K/yr
- 360 grad kamera267K/yr
- insta360152K/yr
- insta360 x5103K/yr
- insta 360 x487K/yr
- dji osmo 360108K/yr
- insta96K/yr
- dji 36045K/yr
- osmo 36055K/yr
Reviews and returns
What reviews say buyers love and hate about Insta 360 X5
We read the reviews and the return reasons for every product selling here.
“die Foto Qualität ist auch sehr schlecht.”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Insta 360 X5 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









